Packaging Reality (Cont’d from Page 3)
The majority of packaging and labels specifiers had to adapt their selections to meet these needs. Among the most reported responses, 74 percent changed materials based on availability for pack- aging, up 22 percent from 2022 and 64 percent did the same for labels. Up slightly from last year’s report, 37 percent developed e-commerce-specific package design/structure. Half responded by in- creasing inventory and 39 percent boosted support from external vendors. The vast majority (90 percent) continue to agree that sustainability is a key consideration in pack- aging and label decisions. Despite the challenging
AUTOMATION IS YOUR FUTURE • LESS LABOR • LESS DOWNTIME • 100% CLEAN Get Maximum Production For Less With Flexo Wash Today DON’T WAIT! flexowashus.com 888-493-5396 STILL CLEANING YOUR PLATES BY HAND? It’s time to improve your process with Flexo Wash and realize your return on investment today.
macro environment, 77 percent of respondents claimed they moved at least slightly closer to their organization’s sustainability goals. This represents a substantial increase over similar indicators from last year’s report, where 55 percent of packaging decision-makers said they moved closer to carbon emissions goals and 66 percent said they shifted to more sustainable packaging. Among the top reported sustainability-led selec- tions in packaging, 72 percent prioritized reduction of material waste, 66 percent prioritized material recyclability and half prioritized inclusion of recy- cled material. More progress may be on the horizon with two- thirds reporting they are likely to make sustainabil- ity-led changes in the next two-to-five years — and there is room for improvement. While only 49 per- cent of respondents said they are measuring envi- ronmental impact — a decline over last year — 38 percent acknowledged they are not currently, but plan to in the future. Also, less than half (48 per- cent) strongly agreed their brand’s packaging can be easily and widely recycled across the United States, making the prioritization of recyclability an important factor to watch.
July 31, 2023 7
Made with FlippingBook. PDF to flipbook with ease