like a no-brainer to use trending audio to get you on people’s “For You” page, but in the end, original audios are what help you get noticed. All you need is the sound of your own voice! PROVIDE A HOOK, VALUE, AND CTA. Start your video with a hook, anything to keep your audience from immediately scrolling away. It doesn’t have to be crazy; an intriguing fact or statement works fine. Next, share your valuable educational content that helps viewers learn something new. Lastly, include a call to action (CTA) to persuade your audience to follow your account and look further into your business. With this formula, you’ll reel a viewer in and encourage them to engage with your business. CRAFT YOUR CAPTION AND HASHTAGS. No business accounts should ignore their captions and hashtags! Leaving your captions blank or not adding hashtags is the same as throwing your social media posts in the garbage. Keep your captions simple and full of hot keywords to catch viewers’ attention. Then, follow the three-by-three hashtag rule to make your video visible to the right audience. Here’s how it works: First, create 1–3 hashtags that describe your intended audience, not you. Are they small-business owners? Single parents? Car fanatics? Whatever your client demographic looks like, add hashtags that match them. Second, create another three
hashtags that define what you offer. What are your products or services? Finally, use three more hashtags that relate to your business’s “why” or the pain points of your potential customers. Add those hashtags to the bottom of your post, and over time, you’ll see your engagement boom. LEARN TO PLAY THE ALGORITHMS. Instagram, TikTok, and Facebook are all powered by algorithms that determine how quickly content spreads and who sees it. These algorithms vary across platforms and can change at the drop of a hat! To be successful, you need to research the algorithms on the platforms where you post and follow their “rules.” On Instagram, for example, you’re more likely to show up in users’ Home feeds and Explore pages if you post Instagram Reels (short videos) instead of static images. You’ll lose points for watermarking your Reels or bogging them down with too much text. On TikTok, you should make sure your videos are more than 10 seconds long, shot vertically, and use TikTok’s library of text and visual effects. Now, get out there (aka online) and start creating content that builds your following list! Soon enough, you’ll see that social media isn’t complex. It might be the easiest way to call attention to your business.
You don’t need to bust trendy dance moves or be a meme machine to earn a following on social media. Countless business owners have shared their secrets about growing their list of followers and bringing their social media accounts to new heights. With these easy-to- implement tips, you can easily increase your social media presence — no pricey ads or ridiculous choreography required. CREATE EDUCATIONAL CONTENT. When you share valuable, educational content, viewers will not just hit the like button. They’ll also start following your account to learn more and maybe even check out your business website! Emphasize evergreen content, as you want the video to circulate and not lose its value over time. Show that you have practical, exclusive knowledge, and you’ll see people flock to you. USE ORIGINAL AUDIO. This one may be a shocker: Don’t use trending sounds, songs, or automated voices. Instead, use your own audio that adds value to your content and helps you stand out from countless other content creators. It may seem HOW TO USE SOCIAL MEDIA TO GROW YOUR BUSINESS LIKE NEVER BEFORE!
NAVIGATING U-TURN LAWS IN ATLANTA: HOW TO SAFELY AVOID ACCIDENTS ON BUSY ROADS
Proceed forward: While continuing to scan the road and surrounding area, proceed with caution, being ready to brake if necessary. Stay to the right side of the lane: When performing a U-turn, be sure to stay to the right side of the lane, preparing for the vehicle to swing to the left. Turn the wheel: After your vehicle clears the median, turn the steering wheel as far to the left as possible. Accelerate and resume normal speed: If it’s safe to do so, gently accelerate to reach a safe speed within the speed limit. If you or someone you know needs assistance after a traffic incident involving an improper U-turn, give us a call today! Our experienced attorneys are available and ready to help!
At one point or another during a commute to the office, grocery store, or your favorite restaurant, you have to turn around, and sometimes, a U-turn is the easiest way to do it. However, there’s a right way and a wrong way to “pop a U-turn” here in Atlanta. WHY DO U-TURN LAWS EXIST? The goal is to keep everyone safe. U-turns can cause confusion, which leads to large and dangerous accidents on our Georgia roads. In fact, U-turns are one of the biggest causes of accidents on the road because they are complicated — to complete a U-turn, a driver turns directly into oncoming traffic. WHAT DOES STATE LAW SAY ABOUT U-TURNS? The state of Georgia says that motor vehicle drivers should not make U-turns on any curve or stretch of road that is near or approaches the crest of a hill. Drivers are
not permitted to make a U-turn in areas marked with a “no U-turn” sign or if the turn can’t be safely completed without obstructing oncoming traffic. HOW CAN DRIVERS SAFELY PERFORM A U-TURN IN GEORGIA? To safely perform a U-turn in the state of Georgia, drivers must: Look: Before navigating a U-turn, check to make sure the road is clear. This includes both approaching vehicles and cars traveling in the same direction. A good rule of thumb is to ensure approaching vehicles are over 200 feet away and there aren’t any pedestrians in or near the crosswalk. Signal: Use your left turn signal to let other drivers and pedestrians know you intend to make a U-turn.
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