The Law Office of Polly A. Tatum - January 2022

JAN 2022

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PLANNING FOR THE FUTURE LIFE IN BALANCE

In All Areas of Our Lives

triggers for unhealthy behaviors and learn not to be so hard on myself. It’s okay to take a break and enjoy a special event or holiday as long as I have a plan to get myself back on track. This year, I plan to commit to strength training and weightlifting. I’ve thoroughly enjoyed my time slacking off during the pandemic, eating lots of comfort food and drinking plenty of wine, but I also know I feel better when I’m consistent with my diet and exercise. I competed in a fitness competition in 2018, and I intend to again in 2022. I also plan to do additional mindfulness work and have committed to taking time for myself throughout the year. In particular, I’m looking forward to celebrating my grandmother’s 100th birthday in June. Of course, I also want to continue supporting my family. My goal this year is to ensure a successful transition from being a primary caregiver to the children to taking on a supportive role. And professionally, I want to expand Mediation Advantage Services to include more attorneys, paralegals, and assistants to serve the community better. A motto I live by is that faith and fear cannot coexist. It’s normal to have doubts and anxiety about the challenges we face, but I also have faith it will work out. It’s my way of restoring balance in my life and not trying to control the things I cannot change. In the end, life is unpredictable. While I find it helpful to have a plan for the next several years, none of us ever knows what will happen. That’s why all of us need to have an

Every year, I make a 12-month plan. I ask myself: Where do I want to be in three years, five years, and 10 years? Once I have a clear vision, I break it down into chunks and create goals for the next 12 months. Last year, we accomplished a lot as a business. We have doubled the number of clients we serve, and we’re grateful to provide vital services to our community. We’ve also worked hard to get our clients comfortable with our new virtual platform. While it was an adjustment for many people, it gives our clients more flexibility to balance their lives. Lastly, we were proud to offer many more online workshops on divorce, elder law, and estate planning to educate our clients on matters affecting their lives.

One of my main personal goals was to support my family, specifically my great-grandnephews, great-grandniece, and their parents. The parents now have the tools and resources they need to be successful, and the kids have seen dramatic academic improvement. In times of crisis, it can be hard to think about what life will look like in 3–5 years — taking it one year or even one hour at a time is a lot easier. Compartmentalization is a great tool, and breaking goals up into smaller chunks can make them easier to tackle. But I’m not perfect, so I had my share of failures as well. Though I set fitness goals, I didn’t meet them all. I would do well for a couple of months, then go back to old, bad habits. I had to recognize different

estate plan as well. If you are starting your estate plan or need to make updates to your existing plan, give us a call today. It will provide you and your loved ones peace of mind that, no matter what the future may hold, your legacy is secure and carried out in the manner you see fit. –Polly Tatum

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How Much Are Your Favorite Pants Worth? One Man Estimated His at $54 Million

though, was the company’s failure to live up to their “Satisfaction Guaranteed” and “Same Day Service” signs in the window.

Everyone knows that the perfect pair of pants can be hard to come by, but are they worth $54 million? Administrative Judge Roy L. Pearson had a favorite pair of pants, but in 2007, he claimed that Custom Cleaners lost them and returned a completely different pair instead. It all began when Pearson took his pants to the Washington, D.C., dry cleaners for alterations worth $10.50. The pants were sent in error to the incorrect dry cleaner, so Pearson’s pickup was delayed by several

The media had a field day, joking about the case as a “pantsuit” and inspiring a “Law & Order” episode called “Bottomless.” Pearson seemed to relish the spectacle, calling his lawsuit “an awesome responsibility” in court and breaking down into tears on the stand. He also called a witness who compared the Chungs to Nazis. Even though the Chungs offered him a $12,000 settlement to make the case go away, Pearson persevered. He ultimately lost his case. At the end of the trial, the judge declared that no reasonable person would consider the signs at Custom Cleaners to be an unconditional promise — and also that Pearson had failed to prove the returned pants weren’t his. The Chungs ultimately recovered their court costs via a fundraiser, and Pearson lost his judicial appointment. Unsurprisingly, this prompted another lawsuit, which he also lost. In 2020, Pearson was suspended from practicing law for 90 days as a result of his actions in Pearson v. Chung . But for bringing new meaning to the phase “I’ll sue the pants off of you,” his place in legal history is secure.

days. Once the pants were returned, despite bearing all the correct tags and matching his receipt, Pearson declared that the pants were not his. When the dry cleaner refused his demand for $1,000 compensation, he decided it was time for legal action. Pearson originally sued the cleaner’s owners, Soo Chung, Jin Nam Chung, and Ki Y. Chung, for a whopping $67 million in damages but later reduced the claim to a far more reasonable $54 million. In his suit, Pearson requested $3 million for mental distress, $90,000 for a rental car to visit another dry cleaner, and $500,000 in attorney’s fees (Pearson represented himself). At the heart of his claim,

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a gift or a card to show you’re thinking about them. These gifts cost resources, but as Newswire reports, multiple studies show that customer gifts increase retention. Invest in retention tools. Staying in touch with your customers is the best way to keep them happy and remind them that you care. You can stay on top of this by doing the hard work of reaching out personally each month, but it’s easier and more efficient to invest in recurring communications like automated weekly emails and regularly printed newsletters. Make personalization possible. In order to retain customers, you must build quality relationships with them. This starts with knowing who they are, what they need, and how they interact with your company and your marketing. To figure out those key points, you should gather and interpret a lot of data, both online and off. You can do some of this data-gathering and calculating yourself (for example, you might consider calculating the lifetime value or LTV of each client), but hiring a third-party data analytics company will help you take your retention marketing to the next level. SAS, Alteryx, Kissmetrics, and InsightSquared are great options for small-business owners. Hire (or create) a retention expert. If you truly want to maximize your retention, you need to make it an integral part of your team’s marketing approach. Investing in specialized training for

your team is one way to do this. But you can also hire a retention expert or shift one of your existing team members’ roles to focus exclusively on managing and retaining clients. Yes, hiring is expensive, but remember — increasing customer retention by just 5% can increase profits by as much as 95%. That new team member will pay for themselves in no time! Retention marketing mindset shifts will be game- changers for your company. You can start with one of these tips or dive into all of them. Whatever feels right for you, if you try these ideas, it won’t be long before you’ll see the difference in your bottom line.

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TAKE A BREAK

A CRASH COURSE ON OFFSHORE FINANCE

Like the Panama Papers released in 2016, the Pandora Papers published in October 2021 expose the financial secrets of some of the world’s wealthiest people. In particular, they detail how the very rich use offshore finance to hide the extent of their wealth.

But what exactly is offshore finance? Why do people use it? Is it even legal to use?

Offshore finance gets its name from the island and coastal locations where the practice of creating foreign tax havens originated. Today, offshore finance refers to any financial instruments or assets kept in countries that are not the owner’s country of residence.

DEEP-FRIED NEW YEAR’S ‘COOKIES’

When an offshore account is created, it follows the financial regulations of the nation in which it is held. Countries commonly used for offshore finance often have stricter

What do you get when you mix a cookie and a doughnut? A portzelky! This traditional Mennonite “New Year’s cookie” is perfect for sharing.

privacy laws and allow the creation of shell companies. Shell companies are organizations that exist on paper only, without employees or offices, but act as a legal “shield” against taxation and creditors. (At least 19,000 shell companies exist in the Cayman Islands alone.) Simply having an offshore bank account or shell company is not illegal or even necessarily a sign of nefarious activity. Lawyers and accountants who deal in offshore finance often know exactly how to use the law to their clients’ advantage. They can also propose solutions that are technically legal. But concerns arise since the countries chosen to hold wealth offshore tend to prevent foreign governments from inspecting their accounts; this makes legal vetting next to impossible. A lack of transparency is the main point of contention, and it’s the reason why many people look at offshore finance negatively. Because the U.S. government cannot determine which assets are being held offshore, it cannot impose any taxes on them. Some parties also view hiding wealth offshore as a way of protecting a person’s assets from civil lawsuits, creditors, or investigations in the owner’s home country. It’s estimated that over $1 trillion is held in offshore accounts, and studies indicate that the bulk of this money is owned by the ultra-wealthy. Further, experts believe that the tax revenue lost to offshore finance equals about $800 billion per year worldwide. As to whether or not the Pandora Papers will inspire changes to the law, we’ll just have to wait and see.

Ingredients

• 2 1/2 cups milk, warmed • 1 1/2 tsp salt • 4 cups raisins • 7 cups flour • 4 cups canola oil

• 2 tbsp yeast • 1/2 cup water, warmed • 1/2 cup and 1 tsp sugar, divided • 5 eggs, beaten • 1/4 cup butter, softened

Directions

1. In a large bowl, combine yeast, water, and 1 tsp sugar. Wait 10 minutes. 2. Stir in remaining sugar, eggs, butter, milk, and salt. 3. Fold in the raisins and flour. Cover the bowl with plastic wrap. Let the dough rise for an hour. 4. In a high-sided pot or deep fryer, heat canola oil to 340 F. Line a plate with paper towels. 5. Drop a rounded tablespoon of dough into the oil. Fry until golden brown, then set aside on the plate. Poke the cookie with a toothpick. If the toothpick comes out clean, it’s cooked through! 6. Repeat until the batter is gone.

Inspired by MennoniteGirlsCanCook.ca

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PRST STD US POSTAGE PAID BOISE, ID PERMIT 411

Hours: M-F 9AM-6PM

ESTATE PLANNING • KIDS PROTECTION PLANNING • WILLS • HEALTH CARE PROXY • DURABLE POWER OF ATTORNEY • LIVING WILLS • TRUSTS

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INSIDE THIS ISSUE

19 Cedar St. Worcester, MA 01609

Polly Shares How She Plans for the Future

The Case of the $54 Million Pants

Deep-Fried New Year’s ‘Cookies’ Offshore Finance 101

6 Retention Strategies That Actually Work

Stop Losing Clients Today! 6 Ways to Rethink Your Retention Marketing

If you don’t have appropriate retention strategies in place, 2022 is the perfect time to make a change! Here are six ways to completely rethink your retention marketing that will save your team time and money. Reallocate your resources. Don’t just talk the retention talk — walk the walk! In order to truly change your company’s ways, you need to invest in retention and reallocate your resources. Provide your team with additional training on customer service. Important points to emphasize for retention (per Forbes magazine) include frequent and friendly customer communication, transparency, active listening, and the value of relationship-building. Create a fund for customer perks and gifts. Celebrating your clients allows you to give them attention when they might appreciate it most. If you know a customer who recently had a baby or is going through a difficult time, consider sending

Retention is crucial to your business. According to Investopedia, acquiring a new client can cost five times as much as retaining an existing one. And if that doesn’t convince you, research from Bain & Company and the Harvard Business School both show that a 5% increase in customer retention can boost profits by as much as 95%.

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