Ecommerce & Consumer Annual Report 2025

Select Ecommerce Funding Deals in 2024 Lower Middle Market

Deal Size ($M)

Deal Size ($M)

Company

Date

Funding Type

Company

Date

Funding Type

10-Jun-24

128.0

Later Stage VC

19-Sep-24

70.0

Later Stage VC

10-Jul-24

125.0

Early-Stage VC

22-Aug-24

70.0

Later Stage VC

26-Nov-24

100.0

Later Stage VC

25-Mar-24

69.6

Early-Stage VC

8-Jul-24

100.0

Later Stage VC

5-Mar-24

68.4

Later Stage VC

21-Aug-24

97.3

Early-Stage VC

9-Aug-24

68.0

Later Stage VC

22-Jan-24

81.4

Later Stage VC

11-Mar-24

67.0

Later Stage VC

1-Jan-24

79.0

PIPE

30-May-24

66.8

Early-Stage VC

21-May-24

77.9

Later Stage VC

24-Jun-24

60.4

Early-Stage VC

22-Aug-24

71.6

Later Stage VC

27-Mar-24

60.1

Later Stage VC

1-May-24

70.0

Early-Stage VC

2-Feb-24

60.0

Early-Stage VC

By ECommerce Sector

Source: Pitchbook as of 31 December 2024. Note: Data includes funding rounds exceeding $5 million for companies with a valuation under $150 million.

Fashion

Furniture

Toys, Hobbies and DIY

Electronics Other (Media, Hospitality, etc.)

30

Food & Beverage

Beauty, Health, Personal & Household Care

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