IC RIES’ ‘THE LEAN STARTUP’
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Ries’ guidance does not end with MVPs and vanity metrics; here are some other key takeaways that will keep you on the lean startup path when it’s most daunting.
“It’s the boring stuff that matters most.”
“Remember if we’re building something that nobody wants, it doesn’t much matter if we’re doing it on time and on budget.”
“Customers don’t care howmuch time something takes to build. They care only if it serves their needs.”
In the epilogue, Eric’s intellectual honesty shines; he readily admits that some readers may take his theories as a means to justify their past business actions. But he encourages everyone to use his book instead as a guide for what they will do next in their entrepreneurial journey.
HOPPIN’ JOHN LAUREL’S FAVORITE
Inspired by Epicurious
A traditional New Year’s favorite in the South, Hoppin’ John includes black- eyed peas that are said to represent coins, a sign of prosperity for the coming year. It’s usually served alongside collard greens, which represent cash.
Ingredients
• • •
1 smoked ham hock 1 medium onion, diced 1 cup long-grain white rice
• • •
1 cup dried black-eyed peas
5–6 cups water
1 dried hot pepper, optional (arbol and Calabrian are great options)
Directions
1. Wash and sort peas. 2. In a saucepan, cover peas with water, discarding any that float. 3. Add pepper, ham hock, and onion. Gently boil and cook uncovered, stirring occasionally, until peas are just tender, about 90 minutes. At this point, you should have about 2 cups of liquid remaining. 4. Add rice, cover, drop heat to low, and simmer for 20 minutes, undisturbed. 5. Remove from heat and let steam for an additional 10 minutes, still covered. 6. Remove lid, fluff with a fork, and serve.
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