A CEO’s approach to the Generative AI revolution

THE BUILD APPROACH

Acknowledge the change journey with a people-aligned approach The change journey should be tailored to people's needs, creating a supportive environment that encourages adoption and growth. By acknowledging these barriers and aligning strategies to people's needs, businesses can foster a culture that fully embraces Gen AI's transformative potential. The final option, is suitable for organizations ready to fully invest in the potential of Gen AI. This involves developing custom Gen AI models tailored to an organization’s unique needs and contexts. While it demands extensive development efforts, research, and access to significant confidential data, this method can achieve high levels of sophistication and differentiation, establishing the organization at the forefront of Gen AI advancements. The key lies in determining which change model best suits the organization’s specific needs and aligns with its overall strategic vision for Gen AI implementation. Each option provides distinct benefits and considerations, and organizations should carefully assess their readiness, resource availability, and appetite for innovation to make the most informed decision.

Awareness and reassurance

Pack small and quick actions to tangibly improve everyday functioning & productivity

Change management strategy

Objective

Skilled adaptive workforce leveraging tech for evolving roles

Focus on outcomes & roadmap to move to target state

De- silo for accelerated innovation

Solve for Segments: Optimistic Champion, Skeptic Follower, Diligent Follower, Resistant Changer Co-create with users throughout, reduce surprises with culture of curiosity, embracing Gen AI as win-win

Fear fueled by limited understanding

Change drivers

Limited skillset

Assuming business needs = people needs

Barriers

Bake in intrinsic & extrinsic motivation with social proof, reward habit loops, hands-on training

Rely on top-down approach

Figure 7. Identifying the Drivers of change for Gen AI adoption

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