50 Countries, 3 Generations
Gen Z 1997-2009 Overwhelmed with Content Social Media as a Norm
GenX 1965- 1980
Millennials 1981-1996
Digital Natives Computers & Smartphones Consume Content Quickly
Grew up with freedom Value Independence Self-sufficient Analog & Digital Blended Learning Self-led (with Guidance) Logical & Linear Learning May Lack Digital Fluency
Need Instant Info. High Filter for Relevance Still Want to Learn with Others More used to Short-form Content
Thrive with Variety Expect Engaging & Relevant Content Expect Tech. in Learning
Attention Span
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