Fathom Realty is a national, virtual, full-service real estate brokerage that leverages proprietary technology and professional agents to assist you with buying and selling.
ABOUT FATHOM
Who is Fathom?
Fathom Realty is a national, cloud-based, real estate brokerage powered by a proprietary technology platform called IntelliAgent. The company currently operates in 36 states with over 8100 agents.
Agents enjoy a higher net income through Fathom’s 100% commission, transaction fee compensation model allowing them to invest more money into growing their business. Fathom agents also earn stock grants based on their contribution to revenue and company growth. Fathom Realty is the 9th largest independent firm and the 15th largest overall in the country as ranked by the 2021 Real Trends 500 Ranking Report.
36 STATES
Data as of March 2022
To be the number one real estate brokerage in the U.S., offering a full-service model while providing our agents with the industry’s best commission plans. To attract, hire, train, and retain only the very best REALTORS® to ensure our dominant brokerage position in the markets we service. To serve our agents with the conviction that by helping our agents achieve their personal, business, and financial goals, Fathom will position itself as an industry leader. To leverage our size and continued growth in order to provide more services and support to our agents while ensuring the long-term viability and ultimate success of this organization. To give back to the communities we serve through agent-led service projects and charitable giving. Our Mission Statement
FATHOM CAREERS .COM | ©2022 Fathom Realty
FATHOM TIMELINE
A BROKERAGE MAKING HISTORY From Fathom’s inception, we have continuously pushed ourselves to be better than what we were the day before. This progressive outlook and dedication to serve our agents has led our brokerage through multiple historical milestones, including being listed on the Inc. 500 four years in a row, ranking 11th largest independent firm in the country by the 2020 Real Trends 500 Ranking Report, and becoming the first-ever 100% commission brokerage to file for public trading. This simple timeline shows just a snapshot of the progress of Fathom’s history.
Fathom Announces Intention to Go Public
Fathom Holds First Leadership Summit
Fathom Shares Equity With Agents
Fathom Files for Initial Public Offering
Fathom Operates in 15 Markets
2013
2015
2016
2019
2020
2010
2014
2016
2018
2019
Fathom Realty Officially Launches
Fathom Makes Inc. 500 For First Time
Fathom Reaches 1000 Agents
Fathom Ranks #1 Place To Work in Dallas (DMN)
Fathom Reaches 4000 Agents
MORE ABOUT FATHOM Fathom Realty is a national, virtual real estate brokerage powered by a proprietary technology platform called IntelliAgent and built with the vision that traditional real estate business models do not work today. The company currently operates in 36 states with over 8100 agents. Agents enjoy a higher net income through Fathom’s 100% commission, transaction fee compensationmodel. Fathom agents also earn stock grants based on their contribution to revenue and company growth. * Fathom is currently publicly trading on the Nasdaq under FTHM.
*Terms and conditions apply. Subject to change, reflects program offering effective for 2022. Fathom Realty, LLC is a wholly owned subsidiary of Fathom Holdings Inc.
FATHOM CAREERS .COM | ©2022 Fathom Realty
FATHOM’S GUIDING PRINCIPLES
LOVE. We believe first and foremost in loving others as ourselves. In placing this principle at our very core, it will guide our actions as we grow and make decisions that affect our agents, our stockholders, our clients, and the communities in which we serve. SERVICE. We believe in the principles of servant leadership. By truly serving others and placing their needs first, we believe they will return that service through excellence, growth, and goodwill. INTEGRITY. We believe that building trust through integrity is vital in serving our agents and our clients. Therefore, we will be honest and upright in our conduct, unimpaired by selfish ambition or motives. ACCEPTANCE. We believe that we are called to treat everyone with dignity and honor. We are not called to judge others. Instead, we are called to love and serve them.
RESPECT. We believe in treating others with respect and humility, listening to their words, and seeking first to understand. In doing so, we will build trust and become stronger as an organization, an industry, and a community. SUPPORT. We believe in supporting others through the sharing of ideas, resources, and helping each other grow both personally and professionally. We will strive to exceed expectations on each and every opportunity. CHARITY. We believe that it is our shared responsibility to feed the hungry, clothe and shelter the poor, and care for the sick. It is with that belief we serve our local communities through agent-led service projects and company-wide charitable giving. FAMILY. We believe that Fathom is a family and in being such, we help each other, we serve each other, we respect each other, we protect each other, and we love each other. We do not just talk about being a family, we live it.
FATHOM CAREERS .COM | ©2021 Fathom Realty
Fathom Holdings, Inc. brands work together to provide a frictionless experience for the real estate consumer.
REAL ESTATE TRANSACTION
BROKERAGE
RESEARCH
MORTGAGE
TECHNOLOGY
TITLE
INSURANCE
Encompass Lending Group makes the dream of homeownership a reality with top-notch service in residential loans and refinancing solutions. Encompass simplifies communication between stakeholders through concierge customer service. Ask your District Director to make an introduction to an Encompass Loan Officer today! Learn more at www.encompasslending.com or on the Encompass Fathom Wiki page.
Dagley Insurance offers comprehensive insurance from top carriers for personal and business clients. Give Dagley Insurance a chance to earn your business so that you can experience firsthand the value they bring. Plus, they will waive their fees for all members of the Fathom Holdings family. Then, when a home buyer is searching for coverage, you can speak with experience about Dagley’s Platinum Service Program. To request a confidential quote, visit www.fathomquote.com.
Verus Title works directly with real estate agents, allowing them to better serve their customers by streamlining the home buying and selling process. Verus has relationships with some of the nation’s leading underwriters and uses cutting-edge technology that gives Fathom Agents a distinct competitive advantage within the real estate industry. You can learn more at www.verustitle.com or by searching Verus on Fathom Wiki.
Fathom Realty is a national real estate brokerage powered by intelliAgent, our proprietary technology platform. Agents enjoy outstanding training, support, and a higher net income through Fathom’s 100% commission plan, allowing them to earn more income and grow their brand. Buyers and sellers can expect a combination of service, skill and support to help them navigate through each step of their home ownership journey. Check us out at https://www.fathomrealty.com
Fathom Holdings Inc. is a national, technology-driven, real estate services company integrating residential brokerage, mortgage, title, insurance, and Software-as-a-Service (SaaS) offerings to brokerages and agents by leveraging its proprietary cloud-based software called intelliAgent. The Company's brands include Fathom Realty, Encompass Lending, Dagley Insurance, Verus Title, intelliAgent, and Real Results.
FathomInc.com | ©2022 Fathom Holdings Inc. | 04-2022
COMMISSION PLAN
100% COMMISSION, CAP AT 12 SALES, STOCK GRANTS EVERY 5 SALES Fathom offers a commission plan intentionally designed for the agent. Enjoy 100% commission, no monthly fees and a CAP at only 12 sales. Plus, we give back to our agents by awarding stock grants for every 5 transactions they complete. *
$500 transaction fee on the first 12 sales
E&O Insurance is included
No Franchise Fees
$99 transaction fee after CAP CAP
No Desk Fees
No Technology Fees
Stock Granted Every 5 Sales *
$0/month $85/lease 90/10 for Commercial $600 Annual Fee Charged on the first sale of each year
Fathom also offers alternate plans specifically curated for teams and spouses. Go to FathomCareers.com/commission-plan.
PLUS Fathom agents are awarded stock grants every 5 sales. *
To learn more, visit fathomcareers.com/commission-plan. *Terms and conditions apply. Subject to change, reflects program offering effective for 2022. Fathom Realty, LLC is a wholly owned subsidiary of Fathom Holdings Inc.
FATHOM CAREERS .COM | ©2022 Fathom Realty
FATHOM TEAMS
DESIGNED TO HELP YOU BUILD A SUCCESSFUL TEAM. When you build a team the right way, it needs to provide value to you and your team members, and attract the very best people to your business. At Fathom, we offer a team commission structure that allows you to have the competitve advantage.
LEADER
MEMBER
$500/sale On the first 12 Sales
$500/sale On the first 4 Sales
CAP
CAP
$99/sale Transaction Fee only charged if no team member is on deal
$99/sale After CAP
No Monthly Fee
No Monthly Fee
$85/lease Only charged if no team member is on deal
$85/lease
90/10 for Commercial
90/10 for Commercial
$600 Annual Fee Charged on the first sale of each anniversary year
$600 Annual Fee Charged on the first sale of each anniversary year
E&O Insurance is included
No Franchise Fees
No Desk Fees
No Technology Fees
Fathom offers alternate plans specifically curated for individual agents and spouses. Go to FathomCareers.com/commission-plan
FATHOM CAREERS .COM | ©2022 Fathom Realty
HEALTH
In today’s market where health insurance is often unavailable or unaffordable, the Fathom Health Group can help provide you and your family with peace of mind by providing health insurance benefits you can afford. The idea is that affordable, quality healthcare is achievable if you have the basic knowledge and willingness to make informed decisions by discussing your treatment plan and costs with the healthcare professional of your choice.
HIGHLIGHTS
• $5,000,000 Lifetime Maximum • Choice of 5 Calendar Year Deductibles
• Three coverage options designed to fit your budget • Use any Doctor or Hospital you choose without penalty • For additional savings PHCS Network is available at no additional cost • Three coverage options with three coverage plans. Each plan offers different amounts of coverage with a Lifetime Maximum of $5,000,000 per policy
ADDITIONAL BENEFITS AND OPTIONS
The hospital indemnity insurance coverage includes value-added benefits, including the TelaDoc program, Karis360, and ScriptSave. The Fathom Health Group also makes available the enhanced 24 hour accident expense insurance plan. The option provides accident expense coverage 24 hours a day, anywhere in the world. Some restrictions apply.
This is NOT Major Medical Insurance Philadelphia American Life Insurance Company, P.O. Box 4884, Houston, Texas 77210-4884
FATHOM CAREERS .COM | ©2021 Fathom Realty
BE AN OWNER AND TAKE CONTROL OF YOUR FUTURE
At Fathom, we believe in creating lasting success both personally and professionally. To that end, we empower our agents to become owners at Fathom.
Agents, are you ready to take control of your future?
Here are three ways you can become an owner at Fathom:
Get up to $6,000 in stock grants when you join us as a producing agent and take advantage of our Producer Perks program. Earn additional ownership with every transaction, in addition to benefitting from our 100% commission and low transaction fees. Build your legacy through our Agent Referral Program by earning up to $2,000 in stock grants for every agent you recruit.
LEARN MORE | FATHOM CAREERS .COM Sound too good to be true? It’s not. It’s simply Fathom.
Q4 2021 Report Fathom's Real Estate Agent Network Grew 48% 79 % Revenue Growth Year-Over-Year 48 % Agent Growth Year-Over-Year
43 % Transaction Growth Year-Over-Year
“
” Fathom's Q4 results are in! Quarter after quarter, and year after year, Fathom’s results have continued to demonstrate the power of our truly disruptive business model. - Josh Harley, CEO 181 % FathomCareers.com Website Traffic Increase Year-Over-Year
Less Than 1.5 % Agent Attrition Rate
+49%
8,100 Agents Over Q4 2021
Fathom Agents Experience Nearly 49% Sales Increase After Four Years
-1.5%
36 States Q4 2021 Fathom Realty Now Licensed In
35
New District Directors 2021
150 % increased Number of Loan Officers by
Personal Line Growth Total Premiums Growth +17.5 % +16.6 %
Providing Tech/Data to
Q4 revenue more than Full Year 2020 Revenue
750+ Companies
See Fathom Holdings earnings release dated March 8, 2022 (available here) for complete details.
FathomInc.com
AGENT REFERRAL PROGRAM
DO YOU KNOW A GREAT AGENT WHO SHOULD JOIN FATHOM?
Your referrals are our greatest compliment, and we want to say
AGENTS RECRUITED
$ 500 $ 1000 per agent $ 1500 per agent $ 2000 per agent STOCK GRANT AWARDED*
RECOGNITION STATUS EARNED
“Thank You”! As our way of saying thanks, we are renewing the Agent Referral Stock Program for 2022. The more agents you refer that join Fathom, the more you earn.
1 st Agent 2 nd -5 th Agents 6 th -10 th Agents 11 th + Agents
Fathom Influencer
Fathom Ambassador
Fathom Platinum Ambassador
WHO MAKES A GREAT FATHOM REFERRAL?
Fathom welcomes agents who want to grow their businesses by providing amazing service to their clients. If you know an agent like this, share their contact info with your District Director or email us at careers@fathomrealty.com, and we will be happy to reach out to them and see how Fathom can help them take their business to the next level. You can find more information on the Fathom Wiki Knowledge Base. *Stock grants are granted after the referred agent joins Fathom. This program is no longer dependent upon the referred agent closing their first sale at Fathom. Terms and conditions apply, subject to change. Effective date for the program is January 1, 2022. The program resets January 1, 2023. Stock grant incentives apply to all referred agents onboarded from January 1 through December 31, 2022. Referrals for agents onboarded in 2022 will be rewarded under the 2022 Agent Referral Stock Program. Team Leaders referring agents to their team will be awarded $500 in stock grants for each team member hired. These team member referrals do not count toward the tiers. Fathom Realty, LLC is a wholly-owned subsidiary of Fathom Holdings Inc.
FATHOM CAREERS .COM | ©2022 Fathom Realty
PRODUCER PERKS PROGRAM
ARE YOU AN ESTABLISHED PRODUCER LOOKING TO CHANGE BROKERAGES? We know it’s not always easy to make a brokerage change. We are here to help. When you switch to Fathom, you may be eligible to receive stock grants through our Producer Perks Program. *
WHAT IS INCLUDED?
We can assist with your rebranding (cards, sign design, websites, CRM and much more). Our agent-first philosophy gives you maximum flexibility in the look and feel of your brand. Our onboarding and agent services team are available every step of the way. Our digital marketing platform, powered by intelliAgent, is ideal for teams. Our 100% commission model offers transaction fee caps for individuals and teams.
YOU COULD RECEIVE UP TO $6000 IN STOCK GRANTS *
#ProducerPerks
$
Get started today - Visit fathomcareers.com/join
*Minimum of 8 transactions in the last 12 months. In select markets only. $200 in stock grants per transaction closed in the last 12 months up to a $6000 value. Terms and conditions apply. Subject to change, reflects program offering effective through December 31, 2022. Fathom Realty, LLC is a wholly owned subsidiary of Fathom Holdings Inc.
FATHOM CAREERS .COM | ©2022 Fathom Realty
BECOME A F.A.S.T. MENTOR
SHARE YOUR EXPERIENCE TO HELP AN AGENT SUCCEED The F.A.S.T. Mentor Program is key to helping Fathom’s newest agents build a successful real estate business. Your knowledge and experience can be the foundation to launch or advance their career. A certified F.A.S.T. Mentor is not a volunteer position! Mentors receive compensation as their mentees close transactions. This allows you to serve another agent while continuing to build your real estate business.
• At least 4-5 years of real estate experience. • A production history which includes closing 20 (or more) transactions annually. EXPERIENCE REQUIREMENTS Our mentor program is based on seasoned agents teaching our newer agents from hands-on, real-world experience. These are the minimum requirements for applicants.
Are you ready to start investing in the Fathom agent community? Reach out to our F.A.S.T. Mentor team at fastsupport@fathomrealty.com, or search for ‘F.A.S.T. Mentor Application’ on fathomwiki.com.
FATHOM CAREERS .COM | ©2020 Fathom Realty
Technology
Fathom Academy
An all-in-one, proprietary back-office technology platform simplifies all aspects of your real estate business.
From local market meetings to national training webinars, the Fathom Academy platform is a powerful tool for all your Fathom training needs.
Free unlimited single property websites that include unlimited photos, tours, print flyers, posts to your SM sites, and widgets.
A social media management service helping you engage and grow your online presence on Facebook, Twitter, and Linked In.
Access to over 550 real estate training videos on demand and on your schedule. These range from beginner to advanced sessions and are available on The Knox Training app.
Online reputation management software and service that uses your reviews to build trust and manage your online reputation.
Marketing Resource Center
Fathom’s knowledge base, training, resources and FAQs all in one place. Your comprehensive resource for Fathom info.
Print materials and apparel for purchase along with free digital downloads. Print materials are customizable offering co- branding, color customizing, and more.
FATHOM CAREERS .COM | ©2022 Fathom Realty
SUPPORT
AGENT SERVICES Fathom’s dedicated support team is comprised of capable team members always at the ready to answer your questions and direct to you relevant information. Our team is prepared to serve you via phone, chat, or email.
DISTRICT DIRECTORS Our District Directors are the real estate experts in your area who offer local support whenever you need it. These individuals wear that hat of office leader, broker manager, team leader, and recruiter. Each leader is responsible for the success of both the agents in their district as well as the growth in their district.
ONLINE SUPPORT GROUPS Stay connected with agents in your market through our online support groups. Learn what other agents in your area are facing, and find answers to questions you might have. These groups are used to share ideas and resources, and to help your fellow agents grow both personally and professionally.
LOCAL COMMUNITY Enjoy local training, masterminds meetings, and many other social events with the agents in your market area. Every Fathom district holds several events per month with opportunities to connect and meet with other Fathom agents.
FATHOM CAREERS .COM | ©2021 Fathom Realty
intelliAgent is your one-stop destination for all things in your real estate business - call it operations central! This all-in-one, proprietary back-office technology platform simplifies all aspects of your business. Starting with a customizable website that can turn leads into clients, the robust intelliAgent platform manages your business and keeps it growing.
Maintain and nurture client relationships with intelliAgent’s intuitive and easy-to-use CRM.
Manage transactions with ease and clarity through its user-friendly dashboard.
Plan and schedule emails, text messages, and videos to send directly to your clients.
Not sure what to say? Take advantage of this cutting-edge technology to build neighborhood and property searches that will wow your audience and promote you as the local market expert.
Make sure your marketing reflects the caliber of your services with the Marketing Center. You can brand hundreds of professionally designed templates to cover all of your digital and print marketing.
Are you ready to streamline and grow your business?
With industry-leading software and simplified marketing and transaction management workflows, intelliAgent gives you the tools for success.
FathomRealty.com | Jan 2022 | © Fathom Realty
User-Friendly Dashboard • One-stop destination to manage all daily activities. • Provides insights into leads, commissions, and cap progress. • Easily navigate to active transactions. • Easily track your tasks - Today, Overdue, All • Activity feed of clients’ actions.
Feature Rich Contact Management • One hub for all communications, tasks, and notes with the contact record. • Analytics on specific contact activity (e.g., number of favorited properties, property views, lead score, searches). • Customizable fields, stages, tags, task types, etc. so your CRM fits your unique approach to the real estate business. • Build your list of important dates to track for your clients (e.g., birthdays, purchase anniversary, anything). • Deep filtering capabilities. Apply your logic filters to almost any field in the database. Then, save those filters for future use to make pulling up lists of filtered contacts fast and straightforward. Broadcast Messages • Send email, text messages, video emails, video texts, and property blasts. • Duplicate your most successful messages to use again and again to continue growing your sphere and clients. • Want to create something and come back to it later? No problem! The platform has a draft message capability. Recommend a Property • Help your client by recommending and sending properties they may not even be thinking about. • If you favorite a property on their behalf, they’ll be notified via email with the property details. • See any properties your clients have favorited during their web searches. Lead Providers • Connect your Facebook account to retrieve Facebook Lead Ads submissions. • Use Zapier to connect to third-party lead generation providers. • Trigger Campaigns for fast lead follow-up and nurturing. Marketing 24/7 • Create customized dripmarketing campaigns (either entirely yours or use one of the campaign templates). Leverage the power of fully editable email, text, and videomarketing campaigns. • Track your follow-up tasks in each campaign to add a personal touch. • Add your contacts to a campaign specifically or in bulk. • Create your own templates.
Transaction Management with Ease • Intuitive and easy-to-navigate transaction views. • Seamless connection with CRM for contacts. • Effortless property data connections with MLS data.
Video Messages - Make it Personal! • Record and send your video messages to a single client or groups of clients. • Save any message for future use. • Create your schedule for sending videos to leads and clients. Neighborhood Alerts • Create a saved search for your clients so they can review updates on properties of potential interest. • Select property criteria based on deep location, property features, schools, and other criteria. Unlike other services, you won’t be restricted to sending a subset of the MLS to your clients. • Choose whether your clients receive all listings or listing based on MLS status. • Copy yourself so you know what your client is receiving. • Choose the alert send frequency. • Map-based polygon search capability. Draw the specific boundary around the area you want the client to receive updates. Customize Your Website • Use a template or customize your own. • Use your vanity domain. • Create and edit your pages and navigation. • Create property carousels, community pages, blog posts, and more. • Add testimonials. • Decide when and if you want a client to register. • Websites have full MLS and state-compliant displays of your local MLS data. In addition, team sites offer team-specific lead routing.
Inbox • One centralized space for communication with contacts and teams.
Social Boost • Automatically create a Facebook lead generation ad in minutes. • Collects contact information such as name, email
address, phone number. • Generates lead counts.
Robust Help Center • Video Tours • Fast and straightforward walkthroughs to help maximize learning and time spent in the system.
FathomRealty.com | Jan 2022 | © Fathom Realty
BRANDING
AGENT-FIRST BRANDING
You shouldn’t be working for your brokerage. They should be working for you. At Fathom, you have the ability to build your OWN business and brand. That includes designing your marketing materials, your signs, your look and feel, and name recognition to be your own. While state requirements demand that Fathom is present on your material, we allow you to keep that footprint as minimal as possible. Fathom wants people to trust and recognize YOU as the person they’re doing business with. We believe that branding your business is critical to your success! We will support you as you grow your business and your brand.
We offer dozens of customizable marketing materials, ready to print or download at the click of a button. Or you can apply the Fathom logo to your design and take it to your local vendor.
FOR SALE
214-555-1928 FathomCareers .com Tony Maven
FATHOM CAREERS .COM | ©2021 Fathom Realty
Service.
It is more than a word; it is a calling. For those in the Fathom Family who have answered that call, we thank you. We hold true to serving those who have served our Nation. Through our Veteran’s Division, we will provide a community for Fathom Holdings Veterans, their families, and their Veteran clients with resources and support.
Our goal is to build and nurture a community of those who have served our Nation and continue to serve their communities through real estate. We want to provide our Veterans with an opportunity to network and engage with each other and grow their businesses.
Learn more today at FathomWiki
FATHOMCAREERS.COM | ©2022 Fathom Realty
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