FlippingBook Online - Short Guide

FLIPPINGBOOK ONLINE

PDF

ONLINE

A SHORT GUIDE ON HOW TO CREATE A PUBLICATION AND WHAT TO DO WITH IT

WELCOME TO FLIPPINGBOOK ONLINE!

As communications drift into digital space with a frightening speed, we want to make displaying and sharing information on the web easy, and the communications depending on that information — successful. This is a short guide on what FlippingBook is and how to use it to improve experiences with your sales and marketing documents online. KNOWLEDGE AND INFORMATION HAS BECOME THE MOST VALUABLE AND VIABLE RESOURCES FOR BUSINESSES.

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CONTENTS

What is FlippingBook Online?

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What is FlippingBook Online and How it works?

Professional look and feel

10 Easy navigation 11 Cross-platform

12 Comfortable sharing 14 Original PDF protection

How to use FlippingBook Online in business?

18 Marketing 20 Manufacturing 22 Education

Working with the publication

26 Customizing your document

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PART 1 WHAT IS FLIPPINGBOOK ONLINE

IF YOU’RE READING THIS, YOU’VE PROBABLY FIGURED IT OUT ALREADY :) It’s a simple service for hosting your PDF documents online as HTML5 publications. It gives your documents a neat, profes- sional look and makes reading and sharing them easy.

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WHAT IS FLIPPINGBOOK ONLINE AND HOW IT WORKS?

PROFESSIONAL LOOK AND FEEL

EASY NAVIGATION

CROSS-PLATFORM

COMFORTABLE SHARING

ORIGINAL PDF PROTECTION

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HOW IT WORKS, IN A NUTSHELL

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When you click on “Upload PDF”, FlippingBook Online takes your PDF file

Converts it into HTML5 and turns your PDF into an interactive publication

And uploads it online. Once the upload is complete, you get a link to your publication like this one: https://online.flippingbook.com/view/875517

A link is much easier to share with your customers, send by email, and post on Twitter or Facebook. When your customer follows the link, they can view the document on any device without having to download anything.

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WHAT DOES A FLIPPINGBOOK PUBLICATION HAS THAT A PDF DOESN’T?

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PROFESSIONAL LOOK AND FEEL

GIVE YOUR CUSTOMERS AN EXCELLENT EXPERIENCE WITH YOUR DOCUMENTS PDF STANDS FOR “ PORTABLE DOCUMENT FORMAT ” That’s it. Nothing more. You can say that it’s a relic from the print era when all people cared about was preserving the original layout on paper. But we are talking about web experiences here. FlippingBook publications are specially tailored for digital screens, to make viewing and exploring your “front end” content like promotional brochures and sales catalogs seamless and natural.

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FlippingBook is easy to use and the user experience is very good.

Marcus Ebinger, Camlog

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The publication has a familiar two-page layout, which makes double-spread designs look gorgeous. There’s no lag between opening the document and loading it.

Customizable design allows you to create a unique digital space for your document.

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EASY NAVIGATION

Make exploring your content comfortable You know how a “sticky nav” bar always follows you when you scroll down a website page? Very handy. FlippingBook does the same for your document.

Table of Contents This tab stays always visible on the side of your document to make it easier for your customer to go to another section at any time.

Thumbnails The thumbnails tab works as a “sticky nav” too, but gives your customer visual page preview. It’s a good option if your document has more graphics than text.

Links to pages Have a large document? Add links to other pages to make the customer journey around your flipbook thought-out and comfortable.

Smart text search There’s nothing easier than finding the info you need in a FlippingBook document. Just type in the word or phrase you are looking for in the search field and you’ll get all the results with links to specific pages.

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MAKE YOUR DOCUMENTS EASY TO READ ACROSS ALL DEVICES We’ve all gone mobile. We want to get and send infor- mation on the go. We can’t expect a customer to wait at their desk for the exact moment when we send them a 150 MB PDF file.

For our sales team, being able to access the catalog at any time whether it’s on a computer, on a tablet, or even on their phone means the difference between selling and not selling a product

Adam Underwood, Moore & Giles

FLIPPINGBOOK ONLINE TAILORS YOUR DOCUMENTS FOR THE MOBILE ERA . • All the popular iOS and Android tablets and smartphones are supported. Your documents will open everywhere. • Documents become instantly available. Your customers can click a link and see any page of your publication. • Zoom, search, and navigation work flawlessly. Exploring content is just as easy as on desktops.

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COMFORTABLE SHARING

Send a link instead of file by email FlippingBook Online turns your 30 or 150 MB PDF file into a link. So when you need to share an important catalog or a conference agenda, you can simply email or text it, knowing that the person will have no problems accessing it.

Share specific pages

Each page has an individual link, so if you need to point a customer to important info that’s somewhere in the middle of your 150-page catalog, you can do so! Save them time rummaging through the whole file.

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WITH FLIPPINGBOOK ONLINE , YOU CAN MAKE THE TRANSITION BE- TWEEN YOUR WEBSITE AND YOUR DOCUMENTS SMOOTH. WEAVE PUB- LICATIONS RIGHT INTO THE WEBSITE CANVAS, TO PROVIDE IMPORTANT INFORMATION WHERE IT’S MOST NEEDED.

Post to social media in one click Flipbook format is a great way to increase the audience for your brochures and ebooks on the social networks. You can share a publication of any size just by posting the link to it.

Embed a document into your website PDFs limit your capabilities in displaying the content inside on the website. People have to download them. They open in a new window, on a dull grey background.

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ORIGINAL PDF PROTECTION

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DISABLE DOWNLOAD AND PRINTING OF YOUR DOCUMENT It happens often. You want to give your customers an ebook or a magazine, but don’t want them to save the PDF on their computer and share it sidestepping your website and driving traffic and leads away. FlippingBook lets you disables print and download of the publication’s PDF. So when your customers want to share your content, they share the actual link to the publication that you can control.

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PART 2 HOW TO USE FLIPPINGBOOK ONLINE IN BUSINESS

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MARKETING

MANUFACTRING

EDUCATION

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IN MARKETING

CREATE ENGAGING ONLINE BROCHURES FOR ALL KINDS OF MARKETING ACTIVITIES.

Increase the reach of your materials on the web FlippingBook Online lets you share your documents anywhere — on Facebook, on Twitter and by email — without forcing peo- ple to download anything. Post the link to your brochure or catalog, and your customers will be able to open it, whatever device they use, in seconds.

Drive more traffic to your website

When you let people download cata- logs and brochures from your website, you may accidentally drive them away — The PDF opens in a new tab or in Adobe Reader, and your visitor leaves the website all together. Embed your catalogs and brochures right into your website, so visitors can go on exploring it after they close the publication.

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Gather leads with online publications

CONTACT US

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Add a “Contact us” button with a link to your website, so people that come across your publication anywhere on the web can get in touch with you in no time.

Use links to provide additional content Create rich user experiences by linking all sorts of relevant content to your publication: videos, website pages, other resources. FlippingBook Online detects even those links that you didn’t set in the PDF.

Look at out video

Create efficient materials for exhibitions When talking to visitors at an expo, show all the materials right on your tablet. Are they interested? Simple email them the publication link and be sure they will always have it in their inbox for future reference.

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IN MANUFACTURING

MAKE YOUR PRODUCT CATALOGS EASY-TO-USE AND SHARE BY EMAIL

Big, detailed catalogs that your sales team has to carry to face-to-face meetings with customers and send to dealers haven’t gone anywhere. It doesn’t matter if you company uses traditional print documents or tries to use PDFs for convenience —with FlippingBook you can make those heavy documents far more accessible and easy to use and share.

PDF

captivation

publications

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HOW WILL YOUR SALES TEAM BENEFIT FROM SWITCHING FROM PDFS TO A FLIPPINGBOOK CATALOG ? Fast in-document search. Any info can be found in the matter of seconds, even in a very large catalog. Opens on any screen and device in seconds. Important info will always be at your sales rep’s fingertips. Documents of any size can be emailed. Communication between your sales, dealers and customers becomes faster and more efficient.

AND WHAT ABOUT PRESENTING YOUR CATALOGS AND BROCHURES ON THE WEB? FLIPPINGBOOK ONLINE CAN HELP IN A WHOLE NUMBER OF WAYS: Present materials on the website in an interactive and professional way. Create a knowledge base or a promotional materials library. Keep all materials up-to-date with one click. Your catalogs and documents will always be timely, without any additional expenses. Cut printing costs. Printing in costly, while content goes stale fast. FlippingBook will save you both, time and efforts on managing content.

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IN EDUCATION

PRESENT YOUR BROCHURES, GUIDES AND REPORTS ON THE WEB IN A MODERN AND PROFESSIONAL MANNER

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YOU MAY NEED TO PUBLISH PROMOTIONAL BROCHURES FOR APPLICANTS ON YOUR WEBSITE OR SHARE INFORMATION ON AN UPCOMING EVENT WITH STUDENTS AND COMMUNITY MEMBERS

WITH FLIPPINGBOOK, YOU WILL BE ABLE TO: • Create and update professional online brochures fast and without any help from IT. • Share them on social networks or on your website in an engaging and interactive way. • Email publications to students, applicants and community members no matter how large they are.

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PART 3 WORKING WITH THE PUBLICATION

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SO, YOU’VE TURNED YOUR PDF INTO AN ONLINE PUBLICATION. WHAT’S NEXT?

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CUSTOMIZE YOUR DOCUMENT’S LOOK

PROTECT THE CONTENT

Set a matching skin. We offer 24 skins, for any content any liking. Check its name and description When you share the document link via social networks and messages, people will see the description immediately, so this is important. Set “Contacts button” and add a link to your website to help people find you (and don’t miss any leads).

Set controls You can control how your customers interact with your document. Add or remove Share, Print and Download button to change the level of access to your document’s PDF.

BRAND IT!

GET EMBEDDING CODE FOR YOUR WEBSITE

FlippingBook publications work fine by themselves, so you don’t have to have a website to use it. But if you want to embed the document right into an existing webpage, you can do so with a simple embed code we provide.

Wouldn’t it be nice if people could immediately identify your brand at the first glance to the publication? Help them. Add your logo (with the link to your website), favicon or even a custom background image.

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TRACK STATISTICS

UPDATE IN ONE CLICK

Know how your document performs. Whether you want to know if it’s popular overall or what what links get clicked most, you can see all the stats you need. Integrate your FlippingBook Online account with Google Analytics, and start tracking.

Sooner or later, any content goes stale. When you use PDF, you have to re-send it each time it’s updated. But with FlippingBook, you can update the publication just by clicking the “Update” button and selecting a fresh PDF.

Anyone who has the link to your publication will see the updated version. Voila!

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FlippingBook Online

https://flippingbook.com/

Questions? Help Center | Contact us

FIND US ON FACEBOOK!

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