59 credits toward the Entrepreneurship degree or at least 4 additional quarters in addition to their first degree. Because the program would require students to double major, it may be difficult to attract new enrollments. It is not clear how much interest in the double major option there is from current and/or prospective students. There is an attractiveness to the mentorship portion of this program, which provides a mentoring relationship with an industry professional with the intention of building a solid network that the student can take advantage of upon graduation. It would be important to make clear how this proposed mentorship would differ from the internships and practica opportunities already offered at CWU. A mentor-mentee relationship evokes something created organically between a seasoned industry professional who takes an up and coming employee under their wing to help guide and teach them how to be successful in a given field. It may be beneficial to incorporate opportunities to teach the skills useful in developing and maintaining a mentorship relationship. More clearly defining the roles of the mentor and mentee could distinguish this unique relationship opportunity from a typical internship or practicum. Conclusion: The Bachelor of Science degree proposal in Entrepreneurship is a unique degree option for CWU students. The emphasis on the external mentor relationship within the industry of a student’s primary interest provides a very hands-on experience that can immerse students in an industry for which they have earned a first degree. This type of experience could open up many new business related opportunities to degree holders in the arts, humanities, and sciences that may not otherwise be known or available to them with only their first degree. Additionally, these particular students may have an advantage over other undergraduates in their respective knowledge domain who have not pursued the business and/or entrepreneurial aspects of their chosen industry. There are, however, potential challenges the College of Business may have to overcome given the requirement on students to double major. Developing a marketing strategy that will attract new enrollments to CWU and the College of Business will be imperative in order to avoid merely shifting enrollments from other departments without creating new student credit hours for the college. The relative newness of this particular degree option is exciting and worth pursuing as a secondary skillset for students wanting apply their primary knowledge domain to the development of products and services in a given industry or to existing degree holders wishing to expand their influence within their given field.
i Indeed.com ii https://www.ewu.edu/cob/management/entrepreneurship/ iii https://sites.ewu.edu/entrepreneurship/sample-page/overview/
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