By Jamie Barrie A pple Inc. customers got a little bad news as the company announced that its anticipated irPods, were not going to be shipped to new iPhone7 owners. The AirPods were introduced as an acces- sory in September alongside the iPhone 7, which was designed without a standard head- phone jack.
Trudy Muller, an Apple spokeswoman, said “We don’t believe in shipping a product before it’s ready, and we need a little more time before AirPods are ready for our customers.” There was no word to when Apple would have the AirPods ready for customers. The AirPods delay is the first hardware-related post- ponement since the white version of the iPhone 4 was announced in 2010, but didn’t ship to customers until 2011 because of a production problem. Reviews of pre-production models of the AirPods sug- gested the device needed fine-tuning and that feedback is the reason for the possible delay, as this negative feedback in addition to product spurred criticism that the new earphone would allow Apple to limit music that could be played and that the cordless earphones could easily be lost which would be costly to owners. AirPods are part of a growing number of accessories that work around Apple’s most important product, the iPhone. Chief Design Officer, Jony Ive referred to the AirPods as the start of a new wireless future for the company. The Airpods which cost around $160.00 come with a charging case that doubles as a mechanism to initially pair the headphones to the iPhone and with the use of iCloud, the AirPods can automatically be matched with other Apple devices like computers and watches. We are sure that Apple users will continue to keep an eye out or in this case an ear out for any new announcement on a possible availability date.
24
SPOTLIGHT ON BUSINESS • NOVEMBER 2016
Made with FlippingBook - Online magazine maker