We included these incentives on the flyers that were mailed and emailed to people on our local county extension listservs, on the social media posts and other promotions created by the agricultural department communication staff, and in a Farm Journal advertisement (supported by the Extension Foundation). To date, 10 producers have taken advantage of the audit, the sensor reimbursement, or both — and more have said they will use these post-program services this year. These services not only give producers valuable data, they give our Extension team an opportunity to stay connected to and build relationships with our target community members.
Master Irrigator participants can request a free irrigation audit, which OSU has completed for six producers to date.
Program Impact
Participation in the 2021 and 2022 sessions was strong — the Panhandle workshops drew 21 attendees, and the southwest program had 19. Post-program surveys for both years indicate that most participants reported a significant to moderate increase in knowledge about irrigation topics after participating in the program and that they trusted and knew how to use the information they learned.
Table 1
Program
Post-Program Knowledge Increase
Significant
Moderate
Slight
Panhandle
39%
56%
5%
Southwest Oklahoma
41%
52%
7%
Table 2
Strongly Agreed
Statement
Agreed
As a result of this workshop, I am more able to make informed decisions about irrigation. As a result of this workshop, I know of people I can go to for further support about irrigation. As a result of this workshop, I know of additional resources I can access regarding irrigation.
64%
36%
86%
14%
71%
29%
The material presented in this workshop was credible and trustworthy.
79%
21%
7
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