Hillside Leasing Book - July 2020

Table of Contents

Shopping Centre Facts

Hillside Site Plan

Current Retailers

About Us

Market Highlights

Trade Area

Average Household Income

Regional Competition

Customer Highlights

Shopping Centre Facts

Shopping Cent re Facts

55% of current shoppers wi thin 5 minutes of Hi l lside Cent re

• Camosun College, a block from Hillside, has over 18,000 students and over 900 faculty 1 • University of Victoria, less than 3 kms away, has over 22,000 students 1 • Affluent private school St. Michael’s University School (K-12), less than 2 kms away, has over 980 students 2 • The Royal Jubilee Hospital with more than 3,500 full time staff members is less than 2kms from Hillside • Over 28 middle/elementary schools less than 5 km of Hillside Centre

1644 Hillside Avenue Victoria, BC V8T 2C5 T: 250-595-7154 www.hillsidecentre.com Hours of Operat ion* Mon, Tues & Sat 9:30 am - 5:30 pm Wed thru Fri 9:30 am - 9:00 pm Sun 11:00 am - 5:30 pm 2019 Demographic Projections Trade Area Populat ion

Leasing Contact Info: Retail Leasing 1-888-661-5001

Stat ist ics Total GLA Total CRU

589,183 170,589

Primary (10 km) 251,525 Secondary (25 km) 352,091 Average Household Income $102,587 Pr imary Shopper

Major Tenants Leased

BentallGreenOak (Canada) LP, Brokerage 1055 Dunsmuir Street, Suite 1800 Vancouver, BC V7X 1B1 T. 604-661-5000

148,803 147,025 31,684

Canadian Tire Thrifty Foods

Bolen Books 17,440 Shoppers Drug Mart 17,002 Marshalls 29,163 SportChek/Atmosphere 27,477

Females between the ages of 30-54 2021 Demographic Projections Trade Area Populat ion

Primary (10 km) 256,334 Secondary (25 km) 359,097 Average Household Income $109,715

# of Stores/Services # of Parking Stalls

103

1,803

*Anchor tenants operate extended hours. 1 City of Victoria, 2016. 2 St. Michaels University School, 2016.

Hillside Centre Victoria, BC

Hillside Site Plan

July 2020

Level 2

148,803 SF Leased

Transit Bay at Hillside

107

108 108A

115

201

110

Paris Jewellers Available Bell 1,238 SF 1,130 SF 865 SF

B.C.A.A.

Available

Available 3,799 SF

450 SF 114 Kernel’s

112

3,595 SF

Elev Mach Rm

630 SF

1,187 SF

Security Office

Kurves Brow Bar

Sutubra Naturals & Organics

120 SF

Rickis

Capital City Group

3,011 SF

106

106A

Available

201

105

104A

Exit Stairs/Freight Elev

1,108 SF 1,100 SF

29,163 SF

116

Boathouse

Admin Office

745 SF

3,654 SF

Spr Rm

Shoe Company

Cleo

Available

100

Scotiabank

Elec Rm

2,709 SF

Edgeware Road

Available 1,391 SF

Claires 1,761 SF

6,098 SF

Elec Rm

Bellissima 2,034 SF

3,127 SF

4,233 SF

Tip Top Tailors

BC Lotto 100 SF

Available 2,020 SF

118

2,926 SF

Storage Units 300 - 310

Available 1,765 SF

Elec Rm

Northern Reflections

2,069 SF

Below the Belt

Elec Rm

122

Elec Rm

126

Cali Nails

Bentley 1,322 SF

2,966 SF

Mech Rm

937 SF

Mobilinq 151 SF

Bootlegger

124

Available

Carter’s | OshKosh B’gosh

3,134 SF

Available 1,590 SF

The Source

Hallmark

Hillside Dental

Guest Services

941 SF

Mark’s 5,318 SF

2,345 SF Available

Available

Level 2

54 Bali Kiss 1,143 SF

10A

Cinnzeo 689 SF

4,173 SF

3,980 SF

2,812 SF 2,672 SF

124A

Only Deals

3,622 SF

11B

17,002 SF

Available

700 SF Jelessi

10B

Purdy’s

Michael Hill

53A

999 SF

2,367 SF Storage 311 SF

Virgin Mobile 143 SF

845 SF

333 SF 715 SF

824 SF

Wrapprz

Wirelesswave

200

Ramp Up

Fido 151 SF

147,025 SF

Ann-Louise

86/89

1,000 SF

Pearle Vision

Soft Moc New Look Optical 2,616 SF 1,905 SF

Lizzy Lee & Me

Available Suzanne’s

Tommy Guns

Caposhie

2,048 SF

805 SF

46A

Elec Rm

2,522 SF 2,403 SF 2,098 SF

8,531 SF

1,664 SF

Hiro Sushi

805 SF

31,684 SF

26 Hearing Life Discovery Insurance 611 SF

97A Qoola Yogurt Available 851 SF 626 SF 360 SF 98B

DAVIDs TEA 595 SF

Storage

Elec Rm

1,228 SF

Roof

BC Lotto

Staff Room and Bike Storage

FC6

FC7

FC10 FC9 FC8

18,946 SF

FC11

FOOD COURT FC1

111

Tim Hortons

859 SF

FC4

FC3 FC4 FC6 FC7 FC8 FC9

Kung Pao Wok 384 SF

Elec Rm

FC12

Opa! Souvlaki

388 SF

Saigon Charbroil 390 SF

Elec Rm

FC3

Taco Time A & W NY Fries

378 SF 379 SF 269 SF 255 SF 400 SF 402 SF

FC13

Mch/Spr Rm

CIBC

FC10 Available FC11 Subway FC12 Edo Japan FC13 Thai Go

17,440 SF

FC14

6,960 SF

FC1

400 SF FC14 Johnny Rockets 400 SF FC25 Le Tea 226 SF FC27 Booster Juice 239 SF

FC18

Starbucks 1,000 SF

Level 1

8,405 SF

This site plan is presented solely for the purpose of identifying the approximate location of the buildings as presently contemplated by the owner/landlord. Building dimensions, access and parking areas, existing tenant locations and identities are approximate and subject to change at the owner’s discretion from time to time without notice. The information provided herein should be otherwise verified and is not intended to be relied upon in the form presented. Hillside Avenue

N. DAIRY ROAD

LEGEND

LEASED  OPENING FALL 2021

WASHROOMS

2ND FLOOR

FAMILY WASHROOMS

ELEVATOR

3 4

ESCALATOR

K6

GUEST SERVICES

TRANSIT PICK-UP

ADMIN OFFICE

1 2

FOOD COURT

RAMP TO ROOFTOP PARKING. Access to Marshalls, Sport Chek & Main Centre.

BC LIQUOR STORE

2ND FLOOR

HILLSIDE AVENUE

Current Retai lers

Department Stores Canadian Tire  Marshalls

Men’s Apparel B6 Below the Belt 

Children’s Apparel Marshalls H9 Carter’s|OshKosh B’gosh Footwear B7 Boathouse  H8 Mark’s  Marshalls F1 SoftMoc SportChek/ Atmosphere H3 The Shoe Company G3 Walk in Comfort Housewares, Home Furnishings & Décor G2 House of Knives  G3 QE Home  Jewellery & Accessories G4 Ann-Louise Jewellers  H11 Bentley  B6 Claire’s B5 Michael Hill C1 Paris Jewellers 

Cellular & Electronics C2 Bell B1 EB Games  K1 Fido G2 Freedom Mobile  B4 Koodo Mobile K3 Mobilinq  A3 Rogers Plus B2 TBooth Wireless  G3 Telus B3 The Source K2 Virgin Mobile H8 WIRELESSWAVE  H9 Wrapprz  Leisure & Entertainment Bolen Books  B1 EB Games  H7 BC Shaver & Hobbies 

Books, Cards & Gifts Bolen Books  B3 Hallmark B1 Only Deals Dollar Store  G3 Showcase  B2 Spencer’s Beauty & Hair Care B1 Bella Moda Hair Salon  G1 Body Shop D2 Cali Nails  G2 Chatters Salon  GNC D3 Jelessi Kurves Brow Bar E1 Lizzy Lee & Me  B4 Nails Forever Shoppers Drug Mart C3 Sutubra Naturals & Organics  G5 Tommy Gun’s Original Barbershop  G2 K6

Optical & Vision Care A3 Pearle Vision & Optometry Clinic  F1 New Look Eyewear  Health Services A2 Hearing Life  B2 Hillside Dental Clinic  Pharmacy – Shoppers Drug Mart

Travel

Specialty Coffee & Tea F9 DAVIDsTEA  F5 Le Tea  H5 Murchie’s Tea & Coffee F4 Starbucks F6 Tim Hortons Specialty Food B5 Cinnzeo  C4 Kernels H10 Purdys Chocolatier  F2 Qoola  Banks & Financial C4 BCAA A1 CIBC A2 Discovery Insurance D1 Scotiabank

C4 BCAA H11 Bentley  Food Court F8 A & W

B7 Boathouse  B6 Bootlegger  H8 Mark’s  Marshalls

Shoppers Drug Mart

Grocery Store

Tip Top Tailors  H3 Warehouse One Unisex B6 Below the Belt  B7 Boathouse  B6 Bootlegger  H8 Mark’s  Marshalls H3 Warehouse One Athletic Apparel & Sporting Goods Canadian Tire  SportChek/ Atmosphere B7

Thrifty Foods

F5 Booster Juice F3 Edo Japan 

Women’s Apparel H11 Bali Kiss  H12 Bellissima B6 Below the Belt 

G5 Hiro Sushi Xpress  F4 Johnny Rockets  F7 Kung Pao Wok  F5 Le Tea  F9 New York Fries F7 OPA! Of Greece  F8 Saigon Char-Broil 

General Services C4 BCAA E3 BC Liquor Store F2 BC Lotto K5 BC Lotto Kiosk

B7 Boathouse  B6 Bootlegger  G1 Caposhie  H1 Cleo H8 Mark’s  Marshalls H12 Northern Reflections 

F4 Starbucks F3 Subway  F8 Taco Time  F3 ThaiGo  F6 Tim Hortons

H4 Capital City Group  A2 Discovery Insurance A2 Hillside Shoe Clinic A2 Mary’s Tailoring Post Office – Shoppers Drug Mart

B7 Ricki’s  E2 Suzanne’s H3 Warehouse One

GetintheLoop Member 

About Us

Hillside opened its doors in 1962. Hillside is a regional shopping centre located at the corner of Hillside Avenue and Shelbourne Street, in beautiful Victoria, British Columbia. The centre serves a range of vibrant communities including the City of Victoria, and the very affluent communities of Oak Bay and Saanich. With over 100 stores and services, totalling 589,183 square feet GLA in size and estimated annual pedestrian traffic of over 5 million visitors, Hillside Centre achieves average mall sales of $535 per square foot. The Centre has a broad and diverse tenant mix which is anchored by Marshalls, Shoppers Drug Mart, Canadian Tire, SportChek/Atmosphere, Thrifty Foods and Bolen Books in 17,000 square feet.

A newly expanded food court offers a comfortable and open format featuring 15 food court vendors. Average food court sales amount to $1,675 per square foot.

Market Highl ights

Housing Market The average single family residential dwelling value in Victoria is $763,517. The average price of resale homes in Victoria increased by 24% from 2015. 3 Within 10km of Hillside the average home price jumps to $1,620,713. Greater Victoria average rental rate is $994 monthly. Victoria ranks 6th out of the top 15 cities in Canada for median monthly rent. Both are well below Metro Vancouver levels and result in higher disposable income levels. 60% (10 km) of Victorian’s own their own homes with 65% (25 km) . 4 Higher Disposable I ncome Average household income in Victoria, BC exceeds $96,510 as of 2016. By 2021, household income is anticipated to increase by 12% amounting to $109,715. 4 Highly Educated Over 70% of Victoria residents have completed post-secondary education (college or university) higher than the provincial and national average. Populat ion Character ist ics 51% of our Primary Trade Area (0-10 km) is female with the highest majority 37% between the ages of 15-44 years.

3 CMHC, 2015. 4 Sitewise, 2016.

Trade Area

251,525

2019

352,091

256,334

2021

359,097

269,087

2026

377,748

100,000

200,000

300,000

400,000

Primary Trade Area 0- 10 km

Secondary Trade Area 0-25 km

Household Income by Postal FSA > $92,527 (10 km)

H i l l s i de Cent re

Regional Compet i t ion

Populat ion Project ions 2019

Source: www.crd.bc.ca

Customer Highl ights

Current Audience Prof i le • 51% of our Primary Trade Area is female with the highest majority 37% between the ages of 15 - 44 years.

• 49% have children under 18 • 51% are married/living together • 59% of customers live in their own home • 61% drive and 8% bike

• 55% live within 10 minutes of Hillside with an average household income of $84,600 • Lead busy, hectic lives and feel pulled in different directions; appreciate convenience, ‘one-stop shopping’ and good value. Note: As new destination stores are added to the tenant mix, the target will broaden the 18 – 34 year segment in both the primary and secondary trading areas. Shopping Pat terns • Top 3 reasons customers cite for shopping Hillside: ‘Store Selection*’ – 67%, ‘Good Parking’ – 55% and ‘Ease of Accessibility’ – 47%. Other reasons that rate high included: ‘Food Court’ – 37% and ‘Family Friendly Atmosphere’ – 26% (Currently store selection includes services ranging from postal, pharmacy and grocery to wireless providers and an amazing book store – Bolen Books.) • 55% shop Hillside for all the stores • 87% have shopped Hillside for over 5 years • 45% shop evenings (likely working Moms and full time students) • 31% visit Hillside once or more per week • 70% spend between 30 minutes – 2 hours in the shopping centre and 38% spend between 30 minutes – 1 hour • 83% spend between $25 - $100 per visit • 87% of respondents made a purchase on their last visit to Hillside • $58.70 average amount spent per visit www.victoriafoundation.bc.ca/sites/default/files/vital_signs/VS%202014/VVS%202014%20Indicator%20Data%20%26%20Sources.pdf

Retail Leasing • 1 888 661 5001 BentallGreenOak (Canada) LP, Brokerage 1055 Dunsmuir Street, Suite 1800 • Vancouver, BC V7X 1B1

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