8A — January 2024 — 2024 Forecast — M id A tlantic Real Estate Journal
www.marej.com
2024 F orecast
By Robert Holland, The Kislak Company, Inc. Stage set for success in 2024
T he reviews are in for 2023, and Kislak main- tained its longstand-
increased CD and Treasury rates – Kislak continued to put together and close significant deals and produce impressive transaction statistics. Most notably, we closed 120 closed transactions in 2023. As the curtain rises on a new year, the stage is set for excit - ing opportunities and achieve- ments. Now in its 118th year, Kislak knows what it takes to achieve long-running success and remain influential year after year. While evolving and adapting to changes in the times and
technology, the Kislak team also relies on the traditions and techniques that have been at the heart of the business since 1906. The Kislak com- mitment to personal, one-on- one service is never sacrificed and we value our connections with our clients. Calls, emails and texts are always impor - tant, but what sets Kislak apart is in-person meetings and really getting to know our clients and their needs. Flexibility, ingenuity and integrity are part of the pack- age we bring to the table, and
with our knowledge of the market and understanding of our clients’ goals and expecta - tions, we are well-positioned to make deals happen. Investment dollars that have been waiting in the wings for some time are likely to find their way into deals in our primary markets of New Jersey, Pennsylvania, New York and south Florida. We see strong potential for new investors seeking to broaden their portfolios, as well as for our longtime clients. Many recent studies are re-
porting the financial benefits of renting in today’s economy, which enhances multifamily real estate’s status as a highly desirable investment. We are seeing more renters than ever for a wide variety of reasons – from 20-somethings to empty nesters – and collections are strong. In this environment, the reliable and comparatively low-risk returns of multifam- ily property maintain their strong appeal. Kislak’s commercial sales and leasing division expects significant activity for office, warehouse and retail space throughout New Jersey. There are unique opportunities as workplaces and workforces continue to redefine priorities and expectations. In addition to an exception - ally well-informed and proac- tive sales force, Kislak has highly skilled marketing and administrative teams that pro- vide detailed and timely data and communications critical for clients’ decision-making. Kislak focuses on serving as its clients’ eyes and ears in the marketplace. We put in the time, effort, research and homework needed to help en- sure our clients are prepared and informed as we put togeth- er deals that serve our buyers, sellers and communities well. Legwork and knocking on doors might sound old-fash- ioned, but it’s that kind of determination and the connec- tions it creates that have seen Kislak and its clients through more than a century of change and challenges. Every type of market is a good market for Kislak. We can see our brokers shine even in demanding markets because they have diligently built relationships that make it possible to find the right buyers and sell properties. For 2024, the plot remains clear and the Kislak story remains positive. Bring together great casts, put the spotlight on terrific deals, and successful closings take center stage. Robert Holland is presi - dent of The Kislak Compa - ny, Inc. Holland joined Kislak in 1984 and became president in 2012. Consistently, among the leading brokers of apart- ment buildings in central and eastern Pennsylvania, Holland is one of Kislak’s all-time lead- ing salespeople with sales total- ing more than $3 billion. MAREJ
ing run of outstand- ing perfor- mances. In a year that saw a vari- ety of chal- lenges for real estate investment – including
Robert Holland
reduced property inventory and the competition for in- vestment dollars created by
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