Board Converting News, January 18, 2021

Huston Patterson Invests In K&B Rapida 164 Press

When Huston Patterson chose to invest in a new 8-color Koenig & Bauer Rapida 164, its management team, led by Tonya Kowa-Morelli, saw the potential of being the only printer among its competitors with this specific large-for- mat configuration. The Decatur, Illinois based packaging printer gave its sales team the advantage to sell jobs designed for a 64- inch 8-color press with the option of UV or AQ coating. Since the installation at its 110,000-square-foot facility, the company is producing top quality color critical packaging that can be found up and down the aisles of any retailer, such as Walmart and Amazon. Operating 24/7, Huston Patterson’s new Rapida 64- inch press is in full production along with its Rapida 56-

inch 6-color press. “These are our go-to presses,” says Tonya Kowa-Morelli, President of Huston Patterson. “But From left, Tom Kowa, Zachary Kowa, Joe Morelli and Tonya Kowa-Morelli of Huston Patterson.

the new Rapida 164 has the speed, auto- mation and color control features that can produce more efficiently for our higher-end color critical work. Our internal tracking sys- tem tells us that the new Rapida is giving us 15 percent faster speeds and has reduced our makeready in half. In particular, Koenig & Bauer’s color management system with in- ternal camera allows us to excel at efficiently matching color and producing jobs built with five, six, seven or more PMS colors. We have to meet the demands of our clients and the Koenig & Bauer color management system ensures we exceed their expectations.” Kowa-Morelli is grateful that they already had the new press in operation before 2020 hit. As a business owner, she acknowledg- es that it’s been a challenging year, yet she proudly notes that the month of September has been the company’s best in its history and sales have been growing during the past three months, along with ten new customers, all on board virtually. During the spring when most printers were affected by the pandemic, Huston Patterson saw an increase in its con- sumable goods and pharmaceutical packag- ing, specifically the quick production of thou- sands of much-needed COVID-19 test kits. “The start-up of this new Koenig & Bau- er press was our most exciting,” she says. “We’ve had four previous Rapida press instal- lations, but you could just see the massive speed, all of its new technology, and comput- erization. Our new Rapida 164 has certainly surpassed our expectations. We’ve formed a strong alliance with Koenig & Bauer over the years, which has maximized our compa- ny’s growth over the three generations of our family’s ownership of the business.”


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January 18, 2021

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