The Graduate Market in 2015

Chapter 1


Researching the Graduate Market Welcome to The Graduate Market in 2015 , the annual review of graduate vacancies and starting salaries at Britain’s top employers, produced by High Fliers Research . This research, conducted during December 2014, examines how many graduates the leading employers recruited in 2014 and assesses their latest recruitment targets for 2015. It also analyses the starting salaries on offer to new graduates,

the number of paid work experience places that are available to students & recent graduates, and reviews the promotions being used by employers to publicise their graduate vacancies during the 2014-2015 recruitment season. This is the tenth year that High Fliers Research has produced its independent assessment of the graduate job market. The research is based on a study of graduate recruitment at the organisations named as The Times Top 100 Graduate Employers 2014 in a poll of 18,336 final year students to find “Which employer offers the best opportunities for graduates”. About High Fliers Research Established in 1994, High Fliers Research is an independent market research company which specialises in student and graduate research. It has worked with more than 140 leading employers to measure the impact of their graduate recruitment campaigns on campus and help them understand their position in the graduate job market.

The company is best-known for The UK Graduate Careers Survey – its comprehensive annual study of over 18,000 final year undergraduates at thirty leading universities – which is supported and funded by up to 70 national & international employers each year. The survey gives employers a unique insight into the career expectations and aspirations of final year students – just weeks before they graduate – and provides a definitive record of their search for a graduate job.

For the last decade, High Fliers Research has also conducted regular surveys of Britain’s top employers to research current graduate vacancy levels, starting salaries and benchmark the latest graduate recruitment practices. The company hosts The National Graduate Recruitment Conference , a one-day event held exclusively for graduate recruiters in September each year, as well as providing monthly professional training courses for new recruiters. Internationally, High Fliers Research works closely with the Australian Association of Graduate Employers , the South African Graduate Recruitment Association and the New Zealand Association Graduate Recruitment to carry out their annual surveys of graduate employers, new recruits and young managers.


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