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FACULTY Professo r: Rvnd Assoc iate P rofesso r: Lin Ass is tant Professor: John son
term ma nagement of in ventory and paya bles. Prerequ isite : 370. 464 Entrepreneurship and Small Business Management (3) Methods , problem s a nd factors invol ved in launching and operat in g s ma ll profit and non-pro fit o rga ni za tions. Prere qui site s: 230, 3 70 or consent. 470 Strategic Management (3) H ow to determine strateg ic direct ion in organizations. Core s tudies and projccts prov ide prac tical app li catio n o f principles, with projec ts d es igned to provid e ac tual resea rc h exper ie nce, wi th case s tud y app roach. Pre req ui s ites: 220,230, .1 28, 36 1,370. GRADUATE PROGRAM INTERNATIONAL BUSINESS COURSES (ISIB) For ro11 ti1111i11g students 011/v. Students i11 the gmd11ate n11ph(lsis i11 i11tematioll(1/ business see the ,11. r\. i11 !11tercult11ml Studies progm111. 610,611 Area Analysis (2,2) The area a na lys is is a four-unit co urse, offered in a sequ ence of two two-unit segments. The first segment will inc lud e a re sea rc h format. Th e resea rch \\"ill b e focu sed on th e er:0110111ir, politiml a11d cultural a rea of the fi e ld s tud y. The second segment will focus on th e complet ion of a major integra ti ve pape r, drawing on the course wo rk, fi e ld stud y and resea rch. 615 Field Study (4) The Fie ld Study wi ll normall y be offe red during June/July. This will be a four-un it modu le, with the stu de nt spe nding six weeks in a cross cult ural se tting. The Study may include seminars, an inte rnship in a for-profit o r non-profit e nte rpri se and opportuniti es for visit.5 to areas of inte res t. A business faculty mem be r will oversee the fi e ld study. 620 Independent Study (1-4) In-d e pth in ves tigation of a topic under the g uid ance of the fa culty. u s ing sta ndard researc h p roce dures. Top ic se lection and course enro llme nt by advisor's app rova l. 625 Seminars (1-3) Ma y be repeate d with diffe re n t topics in c ludin g int e rn at io n a l d eve lopme nt , reg iona l issues, o r s peciali zation s in int e rn a ti o nal business concern s.
purchas ing, negotia ting, marketing resea rch , market scg ,n enca ci on, pe rso na l se llin g, sa le s manage ment, promotion and ethics in the bu s iness to business marketing e nvironment. Pre requi site: 230. 436 Retail Management (3) E xa mination and eva luation of changing concepts of retailing and merchandising from a management viewpoint. Philosophy of modern managen1enc and n1easurcs of retail productivity arc employed in indi vidual stud ent fi e ld projects. Pre requi site: 230 or consent. 437 Real Estate (3) Laws re lating to ri g hts and obl i gat ions inherent in ownership of real property; how title to re a l propert y is tran sfe rred; home s t e ads , trust a nd d ee d s, li e n s; land desc rip tions; esc row proce dure s; title in s ura n ce ; th e real estate broker. Pre re qui s ite : 361. 450 Directed Studies (1-4) Ex te nsive exp loration of the litera ture in a selected fi e ld of business or economics und e r fa culty g uid ance. Prerequi s ites : upper di vi s ion s tanding and consent. l\,Ja y be repeated with different section title fo r maximum of six units. 453 Seminar in Marketing Technologies (1-3) Purpose of course is to lea rn a nd immediate ly app ly practi cal tech nological skills ch at are necessary in tod ay's rapid ly chang ing e nviron ment. Indi vidual units satisfied by fi ve -week modul es. Topi cs may inc lud e : web page d eve lopme n t, internet ma rke ting and computer gra phics. Pre requi sites: 220, 230. 460 Business Internship (1-3) Bus iness work experience related specificall y to field of s tud y. A proposal de sc ribin g lea rnin g objectives, co ll atera l reading and ex pected b e ne fit s mu st be s ub mitted a nd accepted by a supe r viso r/ ins tructor during the semes ter prior to regi s tration. Depart menta l approva l req uired. 462 Investments (3) Prin c ipl es for th e indi v idu a l in ves tor; tes ts of a sound invest ment, in fo rmation sources; types of stocks a nd bo nd s; mechanics of purchase a nd sa le. Pre requi sitcs: 202 , 370. 463 Advanced Corporate Finance (3) Advanced analysis of the manage ment of long-term asse ts, debt and equity, including capital acquisi tion s. Some attention to s horter
encounter in the bus iness world. Th e co urse content will inc lude examination of va lu e structures and crit ica l decis ion making that is founded upon the Ch ri s tian faith. Prerequisite: 328 (majo rs) and consen t (nun-maj o rs) . 430 International Economics and Trade (3) Princ ipl es and theo ry of interna ti ona l trade; ana lys is of U.S. trade with lead in g indu s trial nation s; trad e a nd growth in de ve lopi ng countri es; nationa l po li c ies affec t ;ng trad e; economi cs of foreign exc ha nge: ba la nc e uf payme nt s and monetary arrangements. Prc rcq uisires: 20 1, 230. 432 Marketing Research (3) Understanding the role of marke ting research in management dec ision making. P rojec t approach to the market ing search process of sccond ary research, focus groups and survey preparation, collection and analys is. Preparation of written re sea rc h reports. Prerequisi tes: I 90, 220, 230. 433 Marketing Decision Making (3) As the ca pstone course for marke t in g majors. e mpha s is w ill be placed on re-examining the ent ire ma rk eti n g decision process through the utili zation of ma rket ing case ana lys is. The re will also be focus on career preparation such as choosing an indust ry, deve lop ing a resume and sharpen ing inter viewing skills. Prereq ui sites: 230, 332,337. -+32, -t3-t, -t35 or conse nt. 434 Global Marketing Management (3) Focus on the formulat ion of global marketing s trategies. Pre se nts a co ncept ual ove. rvicw of t he world market e nv ironment. The manager's perspect ive in th e fie ld s of int e rn atio nal bu si ne ss arc analyzed . At t hc comp le tion of the cou rse, scudc nts should be a bl e to plan a nd impl e me nt an integrated in te rnation a l market ing strategy that is dri ve n by their anal ysis of, and adaptat ion to the remote and c ha ng in g e xte rnal e nvironment. Prerequi site: 230. 435 Business to Business Mar keting (3) A practical a pproac h to und e r sta nding and impl ementing mar keting strategics as ap pli ed to the bus iness to bus iness sector. Spe cia 1 atten ti o n will be g ive n to examination of va riou s ma rke ting employment pos iti ons in c luding analysis of the fo ll owing subjects:
OBJECTIVES
While primaril y pro v idin g se rvi ce co ur ses fo r other pr o g rams. the department docs offe r two progra ms with chemi stry as the major compone nt. These a re 13ioc hc mi strv a nd Ph ys ica l Sci e nce with a chemi stry e mphas is. Since chem istrv is the study of matter and the changes it under goes , seque nces of co urses arc dcsigned to meet rhe needs of stu dents as they prepare for a var icrv of diffc rc nt majors that re quire a n understanding of the nature of mat tcr. The objective of these courses is to provide the stude nt with a basic understanding of the laws of theo ries of chemis try suc h that the stu de nt will be able ( I) to explain the basic phys ical and chem ica l prope r ti es of matter in te rms of its st ruc turc, (2) to do quantitat ive problem so lving, (3) to ga in some leve l of proficicncv in laboratory methodol ogy, and (-t) to be acquainted with bas ic resource material in chem istry.
DEGREE PROGRAM
r\ Bachelor ofScie11a: degtff i11 Phys ical Stie11te fJJ•ith r, Che111ist1y e111phasis is offered. The requirements for th is major arc g i, en under the Phys ica l Science Depart me nt. Th e Bi o chemi stry Program is given below.
MINOR
A Che111ist1y , l!i11or requires the compl et ion of 21 units, inclu d ing th e following co urses: C hemistry 105, 106. 301,302, 3 1I, 3 12. and e ithe r 350 or -ti I. -+22f\/B. Six dis t inc t c hemistry mino r units apart from any other major or minor.
60 • Course Description s
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