COURSE DESCRIPTIONS
513 International Management (2) Examines the managerial functions of organiz.ation, control, and decision mak ing from both a crosscultural and Christ ian perspective. A major focus of the course will be on the long-term strategic initiative of the organization, and how strategy can be effectively implemented
437 Real Estate (3) Laws relating to rights and obligations inherent in ownership of real prop erty; how title to real property is tran~ ferred; homesteads, trust and deeds, liens; land descriptions; escrow proce dures; title insurance; the real estate
430 lntemat10111I Economics and Trade (3) Principles and theory of international trade; analysis of U.S. trade with lead ing industrial nations; trade and growth in developing countries; national policies affecting trade; eco nomics of foreign exchange; balance of payments and monetary arrange
demand, pricing and cost, and elastic ity. The economic principles unique to international commerce are addressed, including classical , neo-classical and contemporary economic theory, the role of private corporations and banks, and the economic conditions of the world's various continental regions. 511 International Accounting (2) This course addresses accounting from an international perspective. Analyzed here is the diversity of accounting prac• tices, and their harmonizing, report· ing, and disclosure conventions, for eign currency translations, and finan• cial statement analysis with its conse quent corporate planning and control. 512 International Finance (2) This course addresses the financial functions of business in international settings. The foreign exchange mar kets and instruments, the management of international short-term assets and liabilities, the management of interna tional capital budgets are examined, as well as the political and other environ mental influences acting upon the internationalized organization. Pre requisite: International Accounting.
broker. Prerequisite: 361. 450 Directed Studies (1-4)
ments. Prerequisite: 201 , 230. 431 Marketing Management (3)
in various kinds of environments. 514 International Marketing (2)
Extensive exploration of the literature in a selected field of business or eco nomics under faculty guidance. Prereq uisites: upper division standing and con sent. May be repeated with different section title for maximum of six units. 460 Business Internship (1 ·3) Business work experience related specifically to field of study. A pro posal describing learning objectives, collateral reading and expected bene fits must be submitted and accepted by a supervisor/ instructor during the semester prior to registration. Depart mental approval required. 462 Investments (3) Principles for the individual investor; tests of a sound investment, informa tion sources; types of stocks and bonds; mechanics of purchase and sale . Prerequisite: 202, 370. 463 Advanced Corporate Finance (3) Advanced analysis of the management of long-term assets, debt and equity, including capital acquisitions. Some attention to shorter term manage ment of inventory and payables . Prerequisite: 370. 464 Entrepreneurship and Small Business Management (3) Methods, problems and factors involved in launching and operating small profit and nonprofit organiz.ations. Prerequi sites: 230, 370 or consent 470 Strategic Management (3) Methods of determining strategic decision making in business and industry, with projects designed to provide actual research experience, with case study approach. Prerequi• sites: 202, 220, 230, 328, 362, 370. GRADUATE PROGRAM INTERNATIONAL BUSINESS COURSES Stutunts interested in tht graduatt emphasis in international busintSS see tht M.A . in /ntercultural Studies program. 510 International Economics (3) The international setting is the back drop for the introduction of the con• cepts of free-market economics. These include the basics of supply and
Focus on the decision-making processes facing those in marketing from a mar keting-management perspective . Develop and discuss the management of marketing strategies, tactics and plans. Examine policies and proce dures in order to effectively implement these strategies. Use case studies to identify practical problems and apply clas.s knowledge to their solution. Pre requisites: 230, 331, 332,432, 435. 432 Marketing Research (3) Understanding the role of marketing research in management decision making. Project approach to the mar keting search process of secondary research , focus groups and survey preparation, collection and analysis. Preparation of written research reports. Prerequisites: 190, 220. 433 Marketing Decision Making (3) k, the capstone course for marketing majors, emphasis will be placed on re examining the entire marketing deci sion process through the utilization of marketing case analysis . There will also be focus on career preparation such as choosing an industry, develop ing a resume and sharpening inter viewing skills. Prerequisites: 230, 331, 332, 334, 431, 432, 435 or consent. 435 Business to Business Marketing (3) A practical approach to understanding and implementing marketing strategies as applied to the business to business sector. Special attention will be given to examination of various marketing employment positions including analy sis of the following subjects: purchasing, negotiating, marketing research, market segmentation, personal selling, sales management, promotion and ethics in the business to business marketing envi
Expands the basic marketing frame work to view the world as the market• place. The focus will be on using the tools of marketing analysis, marketing mix variables, distribution channels and forecasting to present both prod- ucts and messages across cultures. 610,611 Area Analysis (2,2) The area analysis is a four-unit course, offered in a sequence of two two-unit segments. The first segment will include a research format The research will be focused on the eamomic, political and cul tun:d area of the field study. The second segment will focus on the completion of a major integrative paper, drawing on the coursework, field study and research. 615 Field Study (4) The Field Study will normally be offered during June/July. This will be a four•
~
ronment Prerequisite: 230. 436 ·• ~anagement (3) Exa
n and evaluation of chang· ts of retailing and mer• , from a management view-
ing
cha·
poi · 'ni losophy of modern man• agement and measures of retail pro ductivity are employed in individual student fields projects. Prerequisite: 230 or consent
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