this complex structure. Course emphasis will focus on new mod els of management, board rela tionships, resource development and vo lunteerism. OL 674 Non-Profit Marketing (2) The course wi ll survey the princi ples and sk ill s necessary to plan , implement, manage and eva luate the marketing effort to a non-profit service organization or church. The outcome of the class will be the development of a marketing plan for a service organization . OL 676 Customer Based Marketing (2) The course wi ll survey the prin c iples and skills necessarv to plan , implement , manage and evaluate the marketing efforts of a business or organization. Both product and service marketing wi ll be examined from a cus tomer-based paradigm that emphasizes vision and leader ship. T he outcome of the class wi ll be the deve lopm ent of a
marketing plan for a business , organization or individual. OL 680 Special Topics in Organizational Leadership (1-3) Seminars and courses by special lecrnrers o r v isiting scholars addressing areas of specific inter est. May be repeated for cred it. OL 694 Seminar: Selected Topics (1-3) Seminars and courses by special lecturers or visitin g sc holars addressing areas of specific inter est. May be repeated for c redit. OL 695 Directed Study (1-3) S upervised research and/or read ing in se lected areas of Organi za tional Leadership. OL 696 Research Design (2) Participants learn how to solve complex. real-life problems using the cools of scientific research methods. Students select an o rga nizational problem and design the methodology necessary to reach meaningful solutions.
OL 660 Ethical Decision Making (2) Students will consider opposing ethical and moral view11oints fre quentl y confronted by individuals in organizations today. Whi le con troversial questions will be guided b y Juden-Christian perspective, participant~ will develop their own personalized philosophy regarding such copies as: individual moral re s ponsibilit y in organizations, soc ial res1xinsibiliry of corporations, morality of capitalism. and market ing/advertising eth ic.-s. Required. OL 662 Workplace Conflict and Legal Responsibility (2) A study of the kgal characteristics, respo nsibilities and liabilities of organizations with a focus on effec ti ve strategies and management techniques to avoid negative conse quences and ex1x,s11re to legal ri sk. OL 670 Leading the Non-profit (2) The role of the non-profit in soci etv cont inu es co expand and with it the many unique dimensions of
OL 697 Research Presentation (2) Students learn how co gather and work wit h data, i-nake interpreta tions and present their results. Emphasis is placed on the prob lem-solving process, change man agement and communic.-ation ski ll s. Prerequisite: OL 6%. OL 698 Organizational Leader ship Internship (1-3) An approved leadersh ip internship within an organizat ional setting.
School of Professional Studies· P-9
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