News Emphasis Students electing to take a news emphasis will complete a total of 45 units of which 24 must be upper division. The 27-unit core in news includes: 106, 107,110,202,225,231, 305, 332,433 and 461. In addition, students are required to enroll in a minimum of three practicums for a minimum of three units and a minimum of three units in internship. Twelve units of electives will be selected with the approval of a journalism advisor. Public Relations Emphasis Students electing to take a public relations emphasis in the program will complete a total of 45 units of which 24 must be upper division. The 30-unit core in public relations includes 106,107, 111,202,225, 232, 305, 332,389,433 and 461. In addition, students are required to enroll in a minimum of three practicums for a minimum of three units and a minimum of three units in internship. Nine units of elec tives will be selected with the approval of a journalism advisor. Note: Public Relations students are encouraged to enroll in Business 230, Introduction to Marketing, as a general education elective, since it is a prerequisite to all marketing courses. Public Relations students also would be well-served to consider enrolling in additional busi ness/ marketing courses, including but not limited to Business 332, 337 and/or 453. FILM-TELEVISION-RADIO Biola's Film-Television-Radio program seeks to usher in a new renais sance in mass media. We follow God as the ultimate creative force and communicate this with the world around us. Our location in Southern California allows us to access media professionals working in Hollywood, securing guest speakers, prime internships and ad ditional resources via our Biola Studio Task Force.
Mass Communication
Facult Chair: ......................................................................... Cra ig Detweiler, M.F.A. Professor: ............................................................................ Gonzales, Tarpley Associate Professors: .. . ....... ......................... Detweiler, Fisher Assistant Professors: ..... . .. .. . ..... ........... Schmidt Objectives The Mass Communications Department equips students to serve as observers, interpreters, creators and patrons of mass media. We offer students a thorough grounding in the theory, research and practices of Mass Communication.We begin with an understanding of the ancient arts and aesthetics inherent in storytelling. Students will learn the history of their discipline, developing the research skills and critical thinking necessary to recognize their position in relationship to critical junctures in Mass Communications. Finally, students will polish and practice a particular craft. Our graduates will see their ca reer and calling as comparable to the art of poets, painters, sculptors, historians, and politicians. They will be empowered to celebrate the innate, precious, God-given gift of life, the person and work of Jesus Christ, and the ongoing, surprising activity of the Holy Spirit. They will work out those enduring truths in the rapidly evolving, technologi cally driven, highly-competitive world of Mass Communication. Degree Programs Upon completion of the university baccalaureate and major require ments, the Mass Communication Department offers the Bachelor of Arts degree in two majors:
Journalism Film /TV/ Radio
Majors JOURNALISM
A Film/ TV/ Radio major is 45 units, of which 24 must be upper divi sion. Choose one of the emphases listed below.
The Biola University Journalism program is designed to blend atten tion to a traditional academic emphasis in critical thinking with con cern for professional skills. This balance has the potential to prepare alumni to secure and retain employment in the profession as well as it prepares them to gravitate to places of professional leadership. Responding to an industry trend toward convergence, the journalism major prepares students for a career in various areas of professional journalism work, including news - whether it is delivered by radio, television, print, or Internet - or for a career in public relations. Students will enroll in a number of core courses and complement these with a number of elective cou rses. Students will move through classes, practicum experiences and internship activities with the goal of preparing to effectively make a transition from the classroom to the profession.
Media Management Emphasis A media management emphasis introduces students to the business principles that drive the entertainment industry. Media managers make the strategic decisions regarding what films get produced and what TV shows get broadcast. By combining classes in Mass Comm and Business, students will be equipped to serve as producers or development and marketing execs, en route to corporate manage ment. Students who choose this emphasis must include: 202, 204, 358, 359 or 460, 433,440,456 and Business 211, 212, 220, 230, 328 and either MCOM 355 or MCOM 449, MCOM 470 or BUS 453, and MCOM 455 or BUS 434. Production Emphasis A production emphasis offers students a thorough grounding in the creation of film, television or audio-based media. Students are encouraged to develop their technical skills, training for positions as
Undergraduate Programs
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BIOLA UNIVERSITY
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