Biola_Catalog_20050101NA

Mass Commun icat ion Research ............................... .. ........ 3 Methodology for mass communication research, including sampling, questionnaire design and introduction to statistics. Students conduct an audience analysis, focus groups and research project. A major goal is to become adept at reading and evaluating research reports. Practical & Ethical Issues in Communication Careers ... ...... .. .. .................................... 3 Covers ethical and moral problems related to employment, current issues in the industry, and career planning. See also BBST 465 Media Ethics. Advanced Production .......................................... ........ .. .. . .. .. 3 Students will perform a particular above-the-line function (producer, director, cinematographer, editor, sound designer, production designer) for an advanced production that will serve as a calling card/ resume builder. Fee $100. Philosophy of Journalism ........ .. .......................... ........ ......... 2 A "capstone" class for journalism majors organized in a seminar style to examine press theory, social and cultural role of vari­ ous types of journalism as well as technological trends and issues for modern journalism. Each student will be expected to develop a philosophy of journalism statement which integrates faith with craft. Public Relations Campaigns & Cases ..... .................. .. ..... 2 An examination of corporate and not-for-profit public rela­ tions campaigns, cases, issues historically. An effort will be made to develop strategies for understanding their value to modern practitioners and developing an appreciation for the antecedents of modern standards and practices. Prerequisite: 111.

Conference. May be taken mult iple times. May involve lab fees.

MCOM458

Directed Research ...... .. .. .......................... .. .. .. ..................... 1-3 Individual research in an area of mass communication deter­ mined in consultation with the instructor. May be repeated for a maximum of six units. Permission of professor required.

MCOM4so

MCOM 459

MCOM 460

MCOM 461

MCOM 463

MCOM464 Advanced Editing for TV & Film ......................................... 3 Advanced techniques in the art of editing, with special emphasis upon both seamless and experimental styles and emerging technologies. Prerequisites: 315,452. Lab fee: $50.

Advanced Directing for TV & Film .. .. .... ...................... .. ..... 3 Film and television directors must master multiple disciplines while serving as a key creative decision-maker. This compre­ hensive class deals with the artistic, human, financial, and technical aspects of directing. Prerequisite: 262. Lab fee: $40 Mass Communicati on Seminar ...................................... 1.3 A rotating variety of topics and production experiences often employing special guests from within the Journalism or Entertainment Industries. Possible topics include, but are not limited to, Investigative Reporting, Writing for Publication, PR Fund Raising, Event Planning, Visual Effects, Audio Record- ing, Cinematography, Production Design, the Sundance Film Festival, the City of the Angels Film Festival, the Biola Media

MCOM 465

MCOM 410

Undergraduate Programs

118

BIOLA UNIVERSITY

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