Cost Accounting .......... .. .. .. ... .. .. ... .. .. ... .. ... ................................ 3 Cost accounting from managerial, conceptual and technical viewpoint; product, labor, material and overhead costing; planning and control processes; analytical procedures. Prereq uisite: 312 or consent. Federal Income Tax For Individuals ........................... .. ..... 3 An explanation of the federal income tax law as it relates to individuals. The tax structure is examined in light of its historical development with emphasis on problem solving. Prerequisite: 212. Federal Income Tax for Partnerships, Corporations & Estates .. .. ..................................................... 3 An explanation of the federal income tax law as it relates to partnerships and corporations. Estate taxes are reviewed with historical perspective. Problem solving is emphasized to pro vide the student with practice in application of tax principles to specific situations. Prerequisite: 212. Human Resource Management ..................... ................... 3 A study of the relevant ideas and developments in the field of human resource management that permit organizations of all types to improve productivity, quality and service. EEO, staffing, training, compensation and labor relations are all emphasized. Prerequisite: upper-division standing. Organizational Ethics .. .. ............................. ........... .. ..... .......... 3 The foundations and theories of ethics as related to the Bible, the market place, and the modern corporation. Case studies in modern ethics are discussed with a view to raising the moral consciousness of business professionals. (This course does not meet general education requirements.) Prerequisite: upper division standing or consent. .... 3 The study of the processes involved in the production and operations core of the for-profit and not-for-profi t organiza tion. making extensive use of computerized tools in statistical Production and Operations Management....... .... and mathematical tools to solve common production (product-based) problems, including techniques of quality management, and a consideration of Christian principles of servanthood in the production and operations management process. Prerequisites: 190,202, 212, 220. Fee: $10. Organizational Behavior .. ... .. .. .... .. .. ...................................... 3 Principles of management; planning, controlling, organizing, organizational behavior and communication; leadership, management of conAict, change and innovation; business ethics and societal relationships. Prerequisite: upper-division stand ing or consent.
Marketing for Non-Profit Organizations .... .. ....... .... .... .... 3 Examination and evaluation of the principles of basic marketing as applied to the non-profit sector. Philosophy of non-profit marketing and its practical application will be uti lized through individual student projects. Specific marketing strategies will relate to churches, social service organizations, foundations and other designated non-profit organizations. Prerequisite: 230. Signature required. Promotions ......................................................... ...................... 3 Introduction to the role of Promotion and Advertising as currently used for products, services, ideas and events by business firms, community organizations and churches. Un derstanding of the promotion mix including public relations, publicity, sales promot ion and personal selling. Prerequisite: 230. Sa les Practicum .... ... .. ... .... .... ... .. ... .. .. .. .. ... ... .. ... ....... .... ... .. ... ... .. . 3 Analysis of the sales manager as a professional market tacti cian in a marketing firm. Includes survey of personal selling ef fort with emphasis on interrelationships between sales activity and related marketing functions. Involves applied approaches and actual real world experiences in sales. Prerequisite: 230 or consent. Direct Marketing .... ... .. .. .. .. ........ ... ... .. .. .... .. .. .. ... .. ... ... ... ... .. .. .. .. . 3 A practical approach to examining the value and strategies of direct marketing. Focus is beyond just product awareness, but instead will examine activities that seek a direct response from the respondent. Discuss various combinations of promotion strategies that help organizations identify new customers and also enhance relationships with existing ones. Prerequisite: 230. Globa l Ma rketing Management ... .. .. ... .. ....... ... .... ........ .. ... . 3 Focus on the formulation of global marketing strategies. Presents a conceptual overview of the world market environ ment. The manager's perspective in the fields of international business are analyzed. At the completion of the course, students should be able to plan and implement an integrated international marketing strategy that is driven by their analysis of, and adaptation to the remote and changing external environment. Prerequisite: 230. Globa l Business Environment ..... ... ... ... ... ... .. .. ..... .. .. .. .. .. .. ... 3 This course introduces the student to the various dimensions of the world economy and to the characteristics of foreign countries that are important for economic activity. Topics cov ered in the course include: 1) the fundamentals of internation al trade and finance; 2) the role of culture, religion and politics in international business; and 3) the role of multinational corporations in the world economy. Prerequisites: 201 & 202.
eusN 313
eusN 332
eusN 314
eusN 334
eusN 31s
eusN336
eusN31s
eusN 337
eusN 319
eusN 344
eusN 321
BUSN 347
eusN 328
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Undergraduate Programs
BIOLA UNIVERSITY
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