Transforming the Perception of Mental Health Services

Redefining Participants As “Members”

Beginning in October 2017, participants in Bridgeway’s Partial Care day program were invited to become members of the Every Day Matters program.

The EDM program was introduced on-site and was based on a best-practice format that fostered participants’ feelings of membership, such as feelings of belonging, of being wanted and needed, and of being expected to attend.

Its technology component was built upon a patient-engagement model that incorporated principles of several well-respected, community-oriented behavioral paradigms:

1. The Clubhouse Model of Rehabilitation — An integrative program focusing on members’ strengths rather than their illness.

2. The 6 I’s of Community Development — The academic model used for understanding community- building. These six concepts, as seen below, are widely recognized as the essential factors needed for a person to become and remain committed to their community:

Introduction

Members of the community must receive a welcome and orientation. They must learn the norms, values and rules of the community.

Interaction

The community must provide opportunities for its members to form a bond.

Involvement

The members must be encouraged to participate. The community should provide expectations of involvement and communicate rewards for participation.

Influence

The members must have the opportunity to influence the community, making them feel important and showing them that their perspectives and opinions are valued.

Investment

Investment is the reflection of psychological ownership that flows from involvement and influence. The members must feel invested in their community.

Identity

The members must share a common purpose and identity. Collectively referring to the group as “we” and “us” establishes rituals and standards with which all members can identify.

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TRANSFORMING THE PERCEPTION OF MENTAL HEALTH COMMUNITY SERVICES

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