Transforming the Perception of Mental Health Services

Integrating Scientific Technology and Community

Care Messages were developed based on three ideals:

Short and always accessible

Able to engender a feeling of reciprocity (knowing someone is responding)

Able to be used to interrupt a mindset that is not supporting the member’s well-being

The following chart maps some of the ways BehavioralRx was applied to the EDM Program:

BehavioralRx Technique

Every Day Matters Application

When a person joins EDM , they become a member of the EDM community. They can then collaborate with other community members to provide input and dictate the structure and concepts incorporated into the program.

Influence Technology: To persuade through shared decision making.

Themed regimens are planned and timed according to each member’s daily/weekly schedule, and to provide intervention when weaknesses/high risk behaviors are likely to occur.

Suggestion Technology: To provide intervention at the “right” time.

Tailoring Technology: To persuade through customization.

Care Messages are designed to promote the motivational concepts that are most relevant to their specific conditions, lifestyle, beliefs, values and physical/emotional surroundings.

The EDM program uses keywords that members can text in to receive motivational messaging at any time in an effort to provide them with the support they need in the moment, making best teaching and practices available at all times. Members are motivated to attend program through Care Messages that relate to their need and desire to learn, grow and improve. Members are motivated to continue learned practices even when they are not at program through Care Messages. Care Messages sent during the evening promote social interaction and activity engagement. They incorporate best practices learned at program and include small writing exercises that allow members to reflect on their learnings and set individual goals and milestones towards improvement.

Nurturing Technology: To provide guided persuasion.

Conditioning Technology: To reinforce target behaviors.

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TRANSFORMING THE PERCEPTION OF MENTAL HEALTH COMMUNITY SERVICES

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