Problem Solving Steps
Results We’ve started by providing driver partners the option to do both rides and deliveries so they can stay busier and earn more money while online with Uber. We designed a restaurant sales dashboard to let chefs monitor the demand of individual dishes and tweak recipes to improve their menus. And we created the “Under 30 Minutes” menu for people who want to leverage the speed of Uber to get food fast.
Ideation
Test & Monitor Solution
Empathize Define
Innovation Workshops & structured brainstorms Conferences, Meets Up, and Talks to keep update with trends Field Trips to food innovators to see how others are innovating in similar problems helps them think differently
They immerse themselves
Define challenges & needs in each location for each stakeholde rs
in those places.
Test the designs as quickly as possible in the real world
Define potential features for the App
Walkabout program Order Shadowing Fireside chats with customers
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