Tania Ortiz Senior Director 6 Tania has already had a goal to enroll eight new Members every single month—so for her, the Critical Activity Bonus provides additional motivation. “I don’t ever want to miss the Critical Activity Bonus,” she says. “It really encourages me to have a more structured and organized plan for the month, and it feels really good to know that I earned this because I helped other families shop with Melaleuca. The Critical Activity Bonus definitely gives me peace of mind and a real sense of security in our uncertain times.” For Tania, the Critical Activity Bonus is also a great way to help new business builders get started on the right track. “It really helps newer business partners see their earning potential with Melaleuca,” she explains. “And it shows them that they are in control. They can essentially give themselves a raise each month by doing the tasks they should already be doing. And that extra money can be life changing. Doing the Critical Business-Building Activities helps everybody win.” Lauren Murphy Executive Director 2 For Lauren, the Critical Activity Bonus has helped change the focus of her team, and the results have been amazing. “We always hoped that our retention would be at least 90%,” she says, “but there wasn’t a clear incentive pushing us to consistently follow through on the right behaviors before the Critical Activity Bonus.” Now discussions about retention are a key part of every one of her monthly Strategy Sessions. “It’s been really motivating for my team,” she says. “I can see their behaviors change. I see them trying to do more in-home demonstrations and sending out hand- written notes and thank-you cards. My organizational retention went from 87% to 93%, and I know that’s because we’ve put such an emphasis on the Critical Activity Bonus! “The Critical Activity Bonus is pretty amazing. It’s something you have 100% control over. We’re building a business to last a lifetime, not a lunchtime! The Critical Activity Bonus has made everything come together and click. When everyone’s concern is keeping retention at or above 90%, all our businesses rise together.”
MAY 2023 | MELALEUCA.COM 35
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