SAP Value Stories

Why SAP?

EXFO Industrial Manufacturing | Canada Industry Cloud Solution

• SAP® CPQ solution, part of the industry cloud portfolio, equipping sales teams to configure, price, and quote products quickly and accurately, with tools and services available in the cloud anytime, anywhere • Smooth integration with the SAP Variant Configuration and Pricing solution, which combines front-end and back-end data for more-accurate pricing and product information, and with the SAP Sales Cloud solution, which supports a 360-degree view of customers and interactions • Robust support from SAP across the Americas, Europe, and Asia-Pacific Japan region

Streamlining and Automating Sales Quotes with a Fully Integrated Solution

70% Increase in the number of quotes generated each month

50% Reduction in time to approve customer discounts, down to less than 24 hours

When communications companies across the world need to test, monitor, and analyze the performance, reliability, and experience of their solutions, they turn to EXFO Inc. The systems manufacturer’s blend of equipment, software, and services helps customers transform 5G, cloud-native, and fiber-optic networks quickly and confidently. However, quoting on these offerings was sometimes a cumbersome task. Manual processes and dispersed data meant it could take several days to respond to customers. To address this, EXFO needed an integrated, digitalized solution that would help internal processes communicate more effectively with one another. This would not only save time and costs but also let sales teams shift their focus to projects and opportunities that add value for customers. “SAP CPQ underpins an intuitive system that helps sales teams produce speedy, accurate quotes, letting them concentrate on what matters most to customers.”

Challenges

• Lack of standardization & automation • Lack of visibility of business processes, 360˚ view of customers • High exposure & cost associated with risk and compliance

Outcomes

• Improved employee productivity and customer experience/ satisfaction • Improved decision-making • Improved finance operations

CRM Solutions and Digital Sales Manager, EXFO Inc. -Sheila Thibodeau

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