Moda / Fashion
She “just” wants to save the world
Stella McCartney, as a heroine of the fashion industry The heiress of the most famous surname in music has tailored her own fashion empire to suit herself – one that adheres to principles of ethical and eco-friendly operations, and is celebrating three decades of work in the fashion industry S tella has the power to compel the fashion world to listen to what she has to say. Fortunate- ly, everything that she’s
agenda. “I don't want to preach and moan. No one wants to be told they can’t buy a leather handbag. They’ll buy five if I tell them not to. What I make [vegan leather alternative] has to be sexy, desirable.” The McCartney surname opened many doors for her early in her career. When she succeed- ed Karl Lagerfeld as creative di- rector of the Chloé brand in 1997 (she was only 25), he famously re- sponded. “They should have taken a big name. They did - but in music,
sought to emphasise during her al- most three-decade-long career in fashion has been extremely impor- tant for the planet we call home. “I just want to save the planet," would say this 49-year-old design- er, as if describing work on a new collection. And hidden in that mod- esty is all the genius of her fashion
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