CASE STUDY Despicable Me 4 “Baby Cjörn ” Popcorn Carrier We created a playful popcorn carrier, inspired by Baby Björn, so that moviegoers could carry their snacks in a whimsical design complete with a striped scarf and snack pouch. This quirky and fun concept went viral online as part of a nation- wide theater giveaway to promote the movie!
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