the use of social media by all personnel of Shangri-La Group, its hotels, resorts, and other businesses. 3.1 Please familiarize yourself with and follow the Shangri-La Group Code of Conduct and Ethics. Social media must never be used in a way that breaches any of our corporate policies, including the Corporate Data Protection Policy, or breaches any data protection laws or regulatory requirements. For example, we should never disclose personal information about a guest online.
3.2
Ensure your profile and any content you post on social media are consistent with the professional image you present to our guests and colleagues. Use of social media and online activities should not interfere with performing your job responsibilities or commitments to guests. Take care to make sure your social media communications do not damage our businessinterests or reputation, even indirectly.
3.3
3.4
3.5
Be respectful to others when making any statements on social media.
3.6
Only very few people in our company are official spokespersons for Shangri-La Group orits brands. If you are contacted for comment about Shangri-La Group for publication anywhere, including in any social media outlet, direct the enquiry to your Marketing andCommunications Department for their handling. Do not respond without written approval. If your duties require you to speak on behalf of Shangri-La Group in a social media environment, you must secure approval in advance from your manager, who may require you to undergo training before you do so and impose certain requirements and restrictions regarding these activities. Do not express opinions on behalf of Shangri-La Group via social media, unless expressly authorized to do so by your manager or Corporate Communications. If you are uncertain or concerned about the appropriateness of any statement or posting, refrain from posting it until you have discussed it with your manager or Marketing and Communications Department. Official company posts on Shangri- La Group’s public social media channels may be shared on employees’ personal social media channels. However, do not include Shangri-La Group's logos or other trademarks as part of your profile on any social media. Do not share content from internal social media channels such as Yammer or post confidential information about Shangri-La Group on any social media platforms. For example, this would include unannounced hotel openings or new guest initiatives beingplanned that have not yet been announced. We must not do anything to jeopardize our trade secrets, confidential information, and intellectual property.
3.7
3.8
3.9
3.10
3.11
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