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Program Goals: • Drive incremental sales and transactions to the local Ace stores through online orders and store visits • Diversify the consumer experience with cutting-edge ad types and localized results • Maintain synergy with the Ace national search program • Provide retailer advertising support with proven results The program utilizes Local Text Search Ads and Local Inventory Ads (LIAs), and it’s one of the most impactful local marketing tactics that drives in-store visits and sales. Here are examples of Local Paid Search Ads:e customer relationship management solution for Ace retailers, the program’s mission is to deliver strategic consumer touch points which drive profitable revenue to retailers and leverage the relationship between the customer and your local store. It’s five times more expensive to attract a new customer than to keep an existing customer. Through one-to-one marketing, the Ace Rewards program has proven the ability to increase the frequency and profitable spend of your best customers. Additionally, through personalized and segmented promotional strategies, the program leverages and enhances the relationship customers have with their local Ace. It is $850 to join the program (broken up into three monthly payments) and $75 per month.
ACE LOCAL LIFT Ace Local Lift (aka Google Local Paid Search) is a hyper-local advertising program that enables stores to connect with searchers actively looking for the products and services from a local store. The program serves ads for the local store’s inventory and pricing. The program empowers stores to compete against the big boxes where online retailers cannot compete (i.e., Amazon).
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