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F. ACE BRAND STANDARDS All Members under the 2004 or later Ace Brand Agreement agree to comply with all the provisions of the Ace Brand Standards. G. HIGHER GROUND Higher Ground is Ace’s five-year retail growth strategy, lasting from 2020–2024 and taking us through our 100th anniversary. Ace’s continued growth for the next 100 years will come from More & Better Stores , improving the performance of those in existence and opening up more stores to serve our communities. More Stores For those who have a vision for opening additional stores, we have the tools and resources to help you grow. Getting Started • Retail investments include inventory incentives and loans to open a new store • Contact your District Manager or Territory Representative about your interest in opening a new location • The Ace corporate support team will assist every step of the way, including application, operational support, marketing and training Better Stores Improve store performance by utilizing prescriptive store-specific growth plans and Higher Ground performance drivers. With a new, stronger playbook and thousands of retailers committed to growth, we can achieve retail revenue of >$20 billion by 2024. Here is how it works…
3 Performance Levels Visionary – A commitment to growth and desire to climb Platinum – Achieving the first-tier store performance level, the climb has begun. Platinum performance is achieved by hitting a minimum of seven of nine Platinum Targets. Pinnacle – The top store performance level. The view
is best from here. Pinnacle performance is achieved by hitting a minimum of seven of nine Pinnacle Targets.
Nine Pinnacle Targets
Quality 1. Discovery Acceptance & Best Brands
2. Ace In-Stock Percentage 3. Consumer-Relevant Store
Service 4. Overall Customer Satisfaction (OSAT) 5. Training Hours (Customer-Facing Associate) 6. Employee Engagement Program
Convenience 7. Business to Business Sales (B2B) 8. Ace Rewards Scan Rate 9. Acehardware.com Fulfillment
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