HOTELS
March 2020
opened in March, is near Levinsky Market’s spice stores and ethnic eateries, and Alma Beach is 1.5 kilometers away. Amenities: Family rooms, shared lounge, kitchenette/ dining area, concierge service. Address: 29 HaRav Yitzhak Yedidya Frenkel Street, Tel Aviv 4 Rothschild 69, Tel Aviv Classic luxury is how this hotel can be described. housekeeping. Being in the service industry in Israel, getting good staff to wait, to cook, to clean, to staff reception, is not easy. The pressure on the hotels is to constantly increase wages. It is not only the salary alone, but also the costs around that. We have five thousand employees. We have five thousand families relying on us. That is a lot of weight on our shoulders. I worry about that. I worry about the manpower. I worry about development because we are at the height of craziness now. It is a seller’s market and people are asking ridiculous prices.” Hotels in Israel must also deal with a multitude of regulations set forth by the government and this can often become a major headache. While the government has been working to some extent to minimize red tape, there is still a long way to go. who want to indulge, a champagne/wine room service is available. For nearby shopping, there’s Sheinkin Street with its boutiques and cafés. Amenities: Fridge, dishwasher, microwave in certain rooms; garden; wine/ champagne room service available; breakfast till “Minister of Tourism Yariv Levin has been very good for the business,” Nissenbaum said. “I think he made some really wise decisions with Israel’s resources and marketed Israel in the right way. Can more be done? Absolutely. The PR we have outside is not where it needs to be.” Housed in a historic International (Bauhaus) style formerly residential building that dates back to midday; lounge with light menu; restaurant serving fish, seafood and vegetarian specialties; parking available at a sister hotel five minutes’ walk away. 1932, Rothschild 69 opened in November after having been beautifully preserved and brought back to life. The rooms have contemporary furnishings and an eclectic style with large windows and wide balconies. For those
Nissenbaum said he doesn’t believe Israel’s efforts to create a star graded system for Israel’s hotels will work. “The only thing people look at today is what the travel agents and social media are saying.” “We have enough Anglo-Saxon tourists, we need to spend money on really good people who are out there, talking about Israel. There are a lot of people who are scared to come.” “My worry is that someone who is not as connected to the prime minister will enter the office and they won’t be given the budget and it will be worse than it is now,” he said. “Ninety percent of the focus is right. I wish Levin would stay.” textures with glass walls that bring nature inside. An infinity pool (heated in fall and Every hotel in Israel must somehow set itself apart from the others. According to Nissenbaum, “each hotel has its niche and each tries to expand beyond that niche. Everyone thinks they are the best; that is not always true. We do have that reputation out there. We are the market leader in Jerusalem, Eilat and Haifa and we are considered the luxury player.” “In our hotels, you will experience local Israeli flavor at the highest level,” he said. “For Israel, this is the best service that you are going to get.” David’s Harp hotel is scheduled to open shortly. It’s architecturally designed to appear as if it’s a harp growing out of the ground. The hotel has 276 rooms including 18 suites and two presidential suites. David’s Harp is next to the only floating dock operating halls, meeting rooms with advanced audio and video infrastructure, amphitheater for 650 guests overlooking the lake and surrounded by mountain scenery, spa, gym with running and cycling tracks, heated outdoor pool, parking. Address: D.N. Emek Hayarden Address: 69 Rothschild, Tel Aviv 5 Boulevard, Tel Aviv David’s Harp Galilee Resort Hotel, Emek Hayarden At an investment of 300 million ILS, the 4-star on the Sea of Galilee where picturesque wooden boats take pilgrims out onto the lake. The location is in the heart of Christian sites and the Israel National Trail. The interiors are clean and minimalistic, using local basalt stones and natural spring) overlooks the blue waters of the Sea of Galilee. Amenities: Lobby restaurant, business lounge, event
BSR Tower #2, 4 th Fl. 1, Ben Gurion Rd. Bnei Brak 5120149 Israel Tel: +972 37610713 | Cell: +972 54 4321334 Fax: +972 50 8960049 | Email: israel@ofakimtc.co.il
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