The final word
We strongly believe the Content Hub business case is a good baseline for most clients in industries involved in marketing and creative production. One of the concerns we hear voiced a lot is about change management and how all of this will impact your organization.
As a parting thought, we’d like to address that question.
Introducing a Content Hub can be a catalyst for change—one that doesn’t impose or snub your marketing organization’s operational teams, management, leadership or IT, but instead facilitates, empowers, and points the way toward operational excellence. And that, in the end, is the type of impactful change every stakeholder can rally around. To learn more about how the Sitecore Content Hub can streamline your content marketing operations, visit sitecore.com.
About Sitecore
Sitecore is the global leader in digital experience management software that combines content management, commerce, and customer insights. The Sitecore Experience Cloud ™ empowers marketers to deliver personalized content in real time and at scale across every channel—before, during, and after a sale. More than 5,200 brands—including American Express, Carnival Cruise Lines, Kimberly- Clark, and L’Oréal—have trusted Sitecore to deliver the personalized interactions that delight audiences, build loyalty, and drive revenue.
© 2019 Sitecore Corporation A/S. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S in the U.S. and other countries. All other brand and product names are the property of their respective owners. This document may not, in whole or in part, be copied, reproduced, translated, or used in any other form without prior written consent from Sitecore. Information in this document is subject to change without notice and does not represent a commitment on the part of Sitecore.
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