KL Kim Lam CONTENT MARKETING TRANSFERABLE SKILLS PRODUCT MARKETING Coordinate and launch go-to-market strategy planning on topics, themes, campaigns content and product launches
ACHIEVEMENTS
2022 COVETRUS Leader of the Pack Award
Support in content creation and contionious evolution of messaging; and distribution of upgrades and releases
FINANCIAL TIMES
DIGITAL MARKETING Manage, coordinate and contribute to/collaborate on digital strategy Website architecture, analysis, copy structure and multi-channel marketing for consistent and front-of-mind exposure to target audiences Contribute to social media marketing, advertising suite, blog and newsletter management. SEO and SEM management practices utilised SALES ENABLEMENT Devise sales enablement and training programs for global sales department including new business and renewal /cross-sell sales teams Manage internal communication and education programs on new products, launches,positioning and branding with materials such as cheat sheets, battle cards, pitch decks, playbooks, objection handling and training sessions Reliable yet agile project-manager and strong collaboration with many stakeholders Powerful verbal and written communication Responsive, efficient and eager to solve problems Motivated and self-driven with strong team-work skills Intellectual agility and commercially astute Active listener and positive attitude Pay close attention-to-detail Creative and lateral thinking but also with the ability to be data driven and timely Formal and self-taught training in SEO, Journalism, copywriting, pragmatic marketing, content marketing and more. KEY SKILL SETS, PLATFORM PROFICIENCIES & TRAINING
2019 Internationalist of the Year/ Awards of Excellence
FINANCIAL TIMES
2016 Dragons Den for innovative concept on lead gen with $10k investment
PERSONAL
2022 Published own book The Walk to Nirvana
B2B Internationalist of the Year
T he support that Kim has given on the Global 25 ABM large VIP accounts been incredible. This includes thorough insight into the company, their objectives and goals, right through to helping the team with key marketing content, visually appealing presentations and excellent
proposals - a great job, that has enabled us to land large deals over £100k
Hubspot/Marketo
Slack/Trello/Airtable
Photoshop/Indesign/Canva/ Biteable/ Shorthand/FlippingBook
Google Analytics/ SEM/SEO
Made with FlippingBook Converter PDF to HTML5