expensive, you just need to show that you took a bit of time when preparing yourself and didn’t just roll out from under a bridge. 4 AUTHENTICITY Just be you! Don’t put on a show and try to be who you think they “expect” you to be. People are good at recog - nizing “fake.” If you haven’t had a lot of experience, it’s ok and important to get that out in the open early on. It’s likely going to come up eventually so you may as well get it out front early on. While owning your lack of experience can seem a bit scary, the best way to get around this is to have a well-rehearsed elevator pitch. You need to be able to quickly explain exactly what you are looking for (age,
$50-100k for your deal no matter how good it may be. With presence comes being aware of how others see you. If you are over-confident or arrogant that will backfire on you. The key here is to exude confidence without being a self-centered jerk who acts like you are the smartest or biggest deal in the room. Be confident yet humble. Presence also extends to the way you dress and present yourself. Would you give $50-100k to someone who wears shorts, stained T-shirts, and Crocs when networking or has 20 empty McDonalds bags in the backseat of their car? I’m betting not, so why would you not take your own appearance seriously? For potential investors to feel comfortable investing with you they need to feel that you have your own life under control. Dress appropriately. It doesn’t necessarily need to be
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