wealth—the true kind you earn passively and creates precious time for you and your family, then you’ll want to: 1. Know your “why.” 2. Stop trading your time for money. 3. Commit to finding that one life-changing deal. 4. Network, network, network. 5. Get up on a stage at a real estate conference and advocate for yourself and for every single person in your audience. At the end of the day, only you can decide the real estate investing path that’s the easiest, requires the least amount of time and energy, and gives you the most freedom—the freedom to be an advocate for the people you care about. •
the investment becomes a full-time job with unreliable cashflow. Is that true wealth? You see, what many people don’t realize is that a single apartment deal can make you a millionaire, and you don’t have to worry about property management, tenants, and vacant units. Yes, a single multifamily deal can change your life. But you have to advocate for yourself first. You have to really get your head in the game and find that one life- changing deal.You have to be willing to spend every waking hour walking hundreds of properties and looking at hundreds of deals on the market. But it’s worth it, because once you realize the power of multifamily investing, you’ll change your entire perspective on work, time, money, and freedom. Instead of spending your life working for money, you’re converting your salary into real assets that work for you and provide you with monthly cashflow. In other words, true wealth that provides for your family and your future. ONE MISTAKE MOST INVESTORS MAKE Many real estate investors start their journey by going it alone. It’s a big mistake. You can’t be a true advocate of real estate investing without a network of people who advocate for one another. In multifamily, especially, you need a network of people who can connect you with the best brokers, give you a second opinion, and pool funds for your deals. So, you need to get up on a stage and talk to people. You have to bring people together to raise money. You need to know how to advocate for your deal—how to
advocate for real estate over other investment vehicles. Every year, thousands of people take that bold leap. They recognize what it takes to advocate for themselves, their families, and their deals. These summits are filled with people from all walks of life: plumbers, contractors, roofers, dentists, doctors, and lawyers. All of them are committed to learning this game and looking for that one deal that will change their lives. They’re clear about their “why.’ YOU CAN’T BE A TRUE ADVOCATE WITHOUT DOING THIS So, let’s revisit that question: Why are you playing the real estate game? If a person wants to truly and publicly advocate the creation of freedom through real estate investing, then their private lives should reflect it as well. After all, what is true wealth if we can’t take care of our loved ones? With monthly, growing cashflow from multifamily investments, you’ll have the freedom to be an advocate for the people you love. Multifamily investments free up your time from work and active investing, so you can watch your kids grow up, go on holidays with them, and teach them life lessons. You get to support your spouse and watch your relationship grow stronger each day. You can enjoy your life now instead of waiting until retirement; even then, your multifamily investments will take care of you. And if anything happens to you, these same investments will produce income for your loved ones for a long time. If you’re in this game to take back control of your life and create
Grant Cardone owns and operates seven privately held companies and a private equity real estate firm—Cardone Capital—with a multifamily portfolio of
assets worth more than $3.6 billion. He is one of the top crowd funders in the world, raising more than $740 million in equity via social media. Cardone is featured on Season 2 of Discovery Channel’s Undercover Billionaire, where he takes on the challenge of building a million- dollar business in 90 days. Cardone is also a New York Times bestselling author of 11 business books, including The 10X Rule, which led him to establish the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platforms Cardone created serve over 350,000 individuals and Forbes 100 clients throughout the world. Voted the top marketing influencer to watch by Forbes, Cardone uses his following of more than 15 million to give back via his Grant Cardone Foundation, a nonprofit organization dedicated to mentoring underprivileged and troubled youth in financial literacy.
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