US - Brand Style Guide.v2

THE UNICORN HORN The Unicorn Strategies’ Icon is the The Unicorn Horn . The Unicorn Horn is placed above the letter “I” in the word Unicorn. The three points of the horn represent the brand’s areas of expertise expounded on below.

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Attributes Logo Color Typography

1 Communication

Internal/External Communication Strategy & Execution Crisis Communications

2 Connection

Relationship Management Public Affairs Community Engagement

3 Counsel

Executive Counsel Legal/Risk Management Trusted Advisor

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