FRY NOV 22

CHRISTMAS

From battering sprouts to giving staff time off, there are multiple ways to celebrate Christmas

This Christmas is a hard one to predict. With the cost of living crisis causing customers to cut back, it’s uncertain if this will affect out- of-home food spend or if customers will save up to splash out. On top of this, we have a winter football World Cup dragging people off into bars and pubs between 20th November and 18th December 18th, which could affect footfall. But it is Christmas after all and it doesn’t hurt to reflect this on the menu, even with just a tiny nod to the festivities. This way you haven’t got to spend hours coming up with something over complicated and you won’t have money tied up in stock you can’t sell once the tinsel has come down. Reflect the season “Switch up your sauces and accompaniments to reflect the season,” suggests Gordon Lauder, MD of frozen food distributor Central Foods, which supplies the Golden Valley Foods range of poultry products to fast food operators. “Instead of ketchup, try serving your chicken products with cranberry sauce,” he says.

accompaniment menu for a festive touch? Christmas is the perfect opportunity to add a bit of sparkle to your fast food menus. It’s a special time of year for many, so offering seasonal specialities will help customers get into the festive spirit.” Having tried two course festive meals in the past and feeling they weren’t overly successful, this year Eric’s Fish & Chips in Norfolk is keeping it simple with a range of specials that can be enjoyed alongside fish and chips. As well as generating extra profits, it’s a way of maintaining communication with customers at a time when they could easily be forgotten about amongst all the festive goings-on. Owner Eric Snaith comments: “Successful Christmas items we’ve sold in the past have been deep-fried pigs in blankets, crispy fried stuffing balls, and deep-fried Christmas pudding with brandy butter ice cream. This year we are thinking of adding a mulled cider as well so some people can use us just for hot drinks and snacks. Sales are usually quite strong on these specials, but on top of that it’s important that we have something for marketing content.” John Molnar and his Cod’s Scallops crew in Nottingham have been working on their

COUNTRY RANGE LAUNCHES FESTIVE FOURSOME

Independent foodservice brand Country Range has added to its Christmas offering with four new potato products to help operators reduce waste and save time. The Festive foursome includes Seasoned Waffle Fries, a crispy lattice cut potato which is said to be perfect with a wide range of sides, cooked breakfasts and brunches or takeaways. Potato Dauphinoise - a pre- portioned gratin made with sliced Fontane potato and a cream cheese - Roasted Potatoes and Roasted Potatoes with Duck Fat complete the line-up. Country Range www.countryrange.co.uk

“How about adding deep-fried sage and onion stuffing balls to your snack/

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FRY MAGAZINE - NOVEMBER 2022

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