Board Converting News, February 12, 2024

Label Summit Latin America Confirms Speakers BY GREG KISHBAUGH Speakers have been confirmed for the 20th edition of Label Summit Latin America, taking place at Agora Bogotá Convention Center in Bo- gotá, Colombia, March 12-13. Day one focuses on market trends, design and branding. Tatiana Duarte, Executive President at industry association ANDIGRAF will talk about the economic, political and supply chain challenges in Colombia and the wider region. Andrés Felipe Peláez, R&D Director at ARclad, platinum sponsor for the event, will demystify the terminology behind label and package printing sustainability.

Siegwerk Becomes World Climate Foundation Member Siegwerk, a global provider of printing inks and coatings for packaging applications and labels, has signed an agreement for a Stan- dard Membership with the World Climate Foundation.

The World Climate Foundation is one of the largest global platforms focusing on cli- mate, biodiversity, and health resilience. For more than a decade, it has been promoting collaboration between governments, busi- nesses, financial institutions, and international organizations to accelerate the transition to a green economy. According to its sustainability strategy ‘Hori- zonNOW’ Siegwerk has committed to reach net-zero greenhouse gas emissions across the value chain by 2050. The company has set near- and long-term company-wide emis- sion reductions in line with the Science Based Targets Initiative (SBTi). Siegwerk is also com- mitted to achieve carbon neutrality for scope 1 & 2 already by the end of 2025. As a member of the World Climate Foun- dation, Siegwerk will have the opportunity to participate in year-round events, connect with a diverse global network, and create partner- ships that advance individual and organiza- tional objectives.

Further day one highlights include a keynote address from Lau- ra Reyes Castellanos, Executive Director at CEMPRE (the Business Commitment to Recycling), who will discuss how the Plastics Pact for Colombia can drive a circular economy for plastics across the sup- ply chain. Other day one sessions include a presentation led by Eric Pell, Client Development Director at Makro (Colombia), and Juan José Posada, President/COO at Grey (Colombia), on innovations in packag- ing design. Fernando Arendar, Founder, Nitid Studio, will present on the ways in which neuromarketing can influence packaging design. Closing day one is an insight into creating the perfect coffee label, led by Daniel Jaramillo, Director of Innovation, Alico, along with Catalina Hoyos Restrepo, brand director and Juanita Jimenez, brand design leader, Buendía. Day two sessions will focus on business improvement and taking advantage of commercial opportunities. The day will open with a pre-



February 12, 2024

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