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ON THE MOVE HANCOCK ASSOCIATES ANNOUNCES NEW ASSOCIATES Hancock Associates, a leading provider of surveying, civil engineering and wetland services, is proud to announce seven new Associates:

more than seven years of industry experience and is a Licensed Professional Land Surveyor in Massachusetts. He has a broad knowledge of all aspects of surveying projects and is responsible for CAD operations and GPS automation. He is a member of the firm’s Emerging Professionals Group and a mentor to younger staff members. Joanne O’Connell, SHRM-CP® is a vice president and the director of administrative services and human resources at Hancock. She has more than 30 years of experience and is responsible for all administrative support personnel and functions, as well as all human resource-related functions with Hancock’s operations, accounting, administrative, marketing, and management teams. Joe Peznola, P.E., is a vice president and director of engineering. He has more than 35 years of experience in land development and is a licensed Professional Engineer in Massachusetts and New Hampshire. Joe manages all engineering operations across all of Hancock’s locations, providing strategic planning and resource coordination, business development and technical quality control and assurance. an engineering project manager and is a licensed Professional Engineer in Jay Polakiewicz, P.E. is

Massachusetts. He has seven years of industry experience and has been an integral part of multiple high- profile development projects and is responsible for engineering site design and project management. has demonstrated outstanding commitment to personal and company growth, dedication, talent, cooperation, “Hancock’s ‘Class of 2025’ teamwork and above all, a passion for our industry and for Hancock,” said Hancock Associates President, Wayne C. Jalbert. “As our ownership team grows, we can truly identify as an ‘employee-owned company’ with a great mix of expertise, talent, licensure and more. We’re excited for what the future brings for all of our employees and for Hancock Associates.” Hancock Associates is made up of talented land surveyors, civil engineers and wetland scientists dedicated to excellence in land development, construction and preservation. They have maintained their position as an industry leader through their investment in exceptional staff, state-of-the-art equipment/technology and acquisition of multiple surveying and engineering firms, and historical surveying and engineering records dating back to 1852. Since 1978, Hancock Associates has been providing surveying, civil engineering and wetland science services throughout Massachusetts, New Hampshire, Connecticut and Rhode Island.

Christina Essom is a project surveyor and has been with Hancock since 2012. She is a long-standing member of the firm’s Emerging Professionals Group, CAD Committee and is helping to steer the future of Hancock’s CAD Standards. She is also the winner of multiple Massachusetts Association of Land Surveyors & Civil Engineers annual plan contest awards. Jeff LeBeau, P.E. is a senior project manager at Sherman & Frydryk, a division of Hancock in Palmer, Massachusetts. He has nearly 30 years of industry experience and is a licensed Professional Engineer in Massachusetts and Connecticut. Jeff is responsible for client relations, project management, quality control and business development. Jake Lemieux, P.E. joined Hancock in 2015 and is a project manager and a licensed Professional Engineer in Massachusetts. He has nine years of experience in land development and focuses on site design and project management. Joe Levasseur, P.L.S, E.I.T. is a survey project manager at Hancock with

Workplace culture is a critical factor in firm acquisition and integration. Prioritizing cultural alignment and implementing effective strategies fosters a productive environment and long- term success. Effective cultural integration lays the foundation for a thriving, resilient organization, and recognizing the importance of culture and leveraging it as a powerful tool for growth is essential. Laura Poteat, Ph.D., is a senior organizational development specialist at WSB. Connect with her on LinkedIn. “A harmonious cultural fit can improve staff retention, as employees perceive that their values and working styles are acknowledged. Cultural compatibility can also facilitate smoother transitions by reducing resistance and promoting collaboration.”

LAURA POTEAT, from page 9

questions and concerns; and to role model and reinforce the desired behaviors. ■ Creating alignment. Ensure that everyone is on the same page by crafting and communicating a unified vision emphasizing shared goals and values. Whenever possible, include individuals from both firms to co-create the vision, values, and goals, as participation in the process increases the sense of ownership. ■ Establishing feedback mechanisms. Employee sentiment changes over time, and it is important to gather ongoing feedback. This allows leaders to quickly address any issues. ■ Acknowledging accomplishments. Recognizing and celebrating milestones and achievements during the integration process reinforces unity and shared success.

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THE ZWEIG LETTER APRIL 14, 2025, ISSUE 1581

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