SOC25 Program

WEDNESDAY, SEPT. 3 The Masters of Planning Claire Humber, SE Group; Rob McSkimming, Select Contracts; Adam Schroyen, Ecosign Mountain Resort Planners. Moderated by Katie Brinton, SAM. We’ve assembled some of the top master planning minds in the industry to dive deep into how our business is evolving—here in North America and around the globe. What are the next big things in summer? What headwinds lie ahead? And what do these seasoned planners wish resorts would do more (or less) of? It’s part practical playbook, part visionary forecast—and one conversation you won’t want to miss.

1:15 p.m. - 2:15 p.m. Glacier View Room, Roundhouse Lodge

Cloudraker Skybridge & Raven’s Eye Platform Tour

2:00 p.m. - 3:30 p.m. Whistler Peak

Step out over the peaks on this jaw-dropping suspension bridge and cliffside lookout—an example of high-impact, low-footprint guest infrastructure.

POP-UP TALK: Own the Postcard

Cloudraker is more than a bridge; it’s a stage where guests claim, “I’m on top of the world.” It provides a curated and managed journey, where every guest is guided beyond the main attraction to a next stop (deck, deckchair, drink, trail). Every guest is encouraged to linger, and to spend. Designed with an intentional choreography of experience—approach paths that build suspense, safe “wow” zones, and layers of storytelling—the attraction highlights geology, weather, Indigenous partnerships, and alpine stewardship. When you design the postcard, you own the memory.

Whistler Bike Park Descent* Advanced/expert riders can take on the legendary Top of the World trail, or an advanced intermediate group will leave from Roundhouse Lodge for a descent down Whistler Peak on mountain bikes with guides from Whistler Blackcomb and the Gravity Logic team. *Pre-registration required. Peak 2 Peak Gondola Talks Hop back on the Peak 2 Peak—but choose your cabin wisely: several will host an expert leading a mini-session on these key summer ops topics: · The Value of Trails // Omer Dagan, Whistler Blackcomb · Environmental Sustainability // Elke Andrusko, Whistler Blackcomb · Scalable Ideas for All Size Operations // Claire Humber, SE Group · Breaking Through the Summer Noise // Adam Schroyen, Ecosign · A Guest-First Attraction Mindset // Rob McSkimming, Select Contracts

3:30 p.m. - 5:00 p.m. Whistler Peak

3:30 p.m. - 5:00 p.m. Whistler Peak to Blackcomb Peak

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