Arts & Culture
Twin Cities PBS Legacy-funded arts and culture content includes multiple arts and cultural broadcast and digital series amplifying diverse voices of local artists, community stories, and performances. A robust marketing strategy for TPT’s arts content includes social media community engagement events, and screenings. In support of arts and culture educational outreach efforts, the TPT Learn team has produced educational resources, online media and content, discussion guides, activities and programming based on the
Legacy-funded arts and culture content. ( Pictured above: Image from STAGE featuring Yam Haus)
*Community feedback on Arts & Culture content at TPT: • 95% agree that they learned about something new related to arts, culture, or history. • 81% agree that they are more informed about what is going on in their community. • 81% agree that they feel more connected to Minnesota and their community. • 79% agree that they learned about artists in their community.
92% trust TPT to deliver arts, culture, and history programming that is well-researched and unbiased.
[TPT’s Legacy-funded arts & culture programming] allows people to experience things without having to always get there and at no cost.
I have really enjoyed seeing familiar faces in shows, e.g. local musicians, artists and restaurateurs. It is helpful and enlightening to learn about my community!
Local community is so important. People need to feel connected & yet we have so many forces creating alienation from each other. Local culture & history knit us together! I think it [TPT’s Legacy-funded arts & culture programming] can be very valuable. Programs on women and BIPOC working/succeeding in various endeavors provide representation that others can aspire to and emulate. Definitely educates us about the history of our land, its people, and the social and cultural constructs they lived in or rose above. And some of the artwork is just dang lovely and enjoyable.
Stage introduces me to/educates me about local musicians and cultural history of our region.
After engaging with TPT’s local arts, culture, and history programming, viewers are inspired to... • Learn more about Minnesota arts and culture (53%) • Talk with others about something that they learned (50%) • Spend money on the arts (35%) • Attend an event in their community (in-person or virtual) (32%) • Support a local business (33%)
*2022 Annual MPTA Legacy Survey
MINNESOTA PUBLIC TELEVISION ASSOCIATION
LEGACY REPORTING: JULY 1, 2021 – JUNE 30, 2022
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