Minnesota Experience Season 4 Original Productions: THE BALDIES
Premiere: October 18 th , 2021 One hour-long documentary
DESCRIPTION: The Baldies is a historical documentary about The Baldies, a group of Minneapolis street kids that adopted a British Skinhead look and fought neo-Nazis in the 1980s. Through organization and activism, they built a coalition and founded the political organization, Anti-Racist Action.
IMPACT: The project looks at the historical and cultural impact that youth subcultures play in our community. One primary goal of this project is to expose this little-known history of street kids and racists. Beyond history and culture, the project shows that a community can come together to oppose racism.
The Baldies received a 2022 Upper Midwest Regional Emmy® Award for Best Documentary in the Cultural Category
The Baldies was a 2022 Public Media Award Finalist for Best Historical Feature
The Baldies garnered 10,019,364 impressions and 437,186 online video views. These social media numbers suggest that a large digital audience is interested in, and seeks out, history programming online.
My brother was into the punk scene in the 90s and always had good stories about the anti-racist skinheads. Looking forward to checking this out! – kaithomas (viewer comment via Reddit)
DISTRIBUTION: Broadcast hours: 10.5 | Local viewers reached: 41,980 (via Nielsen ratings)
ENGAGEMENT: Pageviews: 52,503 | Users: 27,978 | Impressions: 10,019,364 | Video views: 437,186 | Engagements: 3,551 | Social Posts: 48
MINNESOTA PUBLIC TELEVISION ASSOCIATION
LEGACY REPORTING: JULY 1, 2021 – JUNE 30, 2022
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