PPC Spring Meeting (CONT’D FROM PAGE 22)
• Increased involvement from industry groups through advocacy efforts and legal challenges • A growing gap between policy intent and operational feasibility The takeaway: Regulatory change is no longer a future consideration; it is actively shaping material choices, la- beling, and compliance requirements. Companies need to monitor developments closely and engage early. Waiting for clarity is no longer a viable strategy. AI: Opportunity With Discipline Gene Marks, CEO of The Marks Group, focused on how businesses should approach AI in practical terms, not as a trend, but as an operational tool. The reality about AI is that it’s already embedded in ev- eryday platforms like Microsoft 365, Google Workspace,
CRM, and ERP systems. Current use cases are delivering value in customer service, sales support, reporting, con- tent creation, and operations, and the risks are real and im- In a tour led by Neff Packaging President and CEO, Bob Neff, PPC members got a behind-the-scenes look at the operations.
mediate, including data quality issues, mis- information, bias, and security concerns. The takeaway: AI is a productivity multi- plier, but only when applied with discipline. Companies that approach it strategically will gain efficiency and insight; those that don’t risk wasted investment or exposure. Member Spotlight & Plant Tour This year’s Member Spotlight featured Neff Packaging Solutions, a company that reflects what long-term investment, inno- vation, and disciplined execution look like in practice. Led by Bob Neff, President/CEO, the company, founded in 1918 and now in its third generation, has built its position through a combination of advanced tech- nology, operational discipline, and custom- er-driven thinking. From dedicated digital printing capabilities to an in-house Innova- tion Center, Neff continues to evolve while maintaining a strong focus on efficiency and sustainability. That story extended beyond the stage on Friday morning, when Neff opened its doors to PPC members for a Plant Tour of its 122,000 sq. ft. facility just outside of Louisville. Attendees saw firsthand how those principles translate into real opera- tions, from equipment and workflow to ex- ecution on the production floor. The takeaway: Success comes from aligning innovation with execution and building systems that support both cus- tomer needs and long-term growth. Women in Packaging Council: Playing the Long Game The Women in Packaging Council ses- sion, led by Dr. Ann Bowers-Evangelista,
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24 April 13, 2026
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