TALKING POINT
the day, in-person events talking about sustainability - but how far have we come with designing events that have sustainability and the UN Sustainable Development Goals (SDGs) at their heart? Having hosted the launch of the Legacy Marketplace, an online platform set up to help event organisers search, book and buy sustainable events products, it was interesting to hear from a major nancial corporation saying that their event strategy really is a catalyst for change within their organisation. From using local suppliers and no “manels”, to going paper free and charity donation giveaways, the most poignant message was the consideration of which events would continue to be held in-person. e phrase “less is more” came up when discussing meeting business objectives. While we are moving toward the next normal, it really is a good time as businesses to start making actionable strategies to advance UN SDGs and contribute towards slowing down theclimate crisis. As travel and events are inextricably linked, many of us have been scratching our heads to consider ways that we can continue to be this vibrant industry where we meet and change the world, while ensuring
the planet isn’t harmed, and that we are considerate of inclusivity as well as health and wellbeing. Digital transformation During the pandemic we have seen organisations and industries who, in the past (BC – Before Covid) had said that they couldn’t change. Doctors said they could never hold online appointments, independent pubs and restaurants said they couldn’t do delivery or take outs, the list goes on. I’m sure you are championing many of these organisations as they navigate the world of digital transformation. As event professionals, we can in uence change without compromising business and event objectives. It just takes more time and consideration and perhaps the support of otherswho have that experience. We launched our sustainable travel policy last month. As professional emcees and
We can in uence changewithout compromising business and event objectives”
20 MAY 2021 mitmagazine.co.uk
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