19
40 54
Sustainability Now! It’s time to drive the sustainability agenda 8 COVER STORY
In this issue
24 How to
Regulars 5 Editor’s letter 6 Comment 16 Hot take 19 Talking point 22 Secret eventprof 23 Supplier sounds o 27 Marketing mix 30 Strictly corporate 37 Agency pitch 54 Dr Virtual 56 Tech spec 58 Outside the box 78 Keyhole
Editor: Paul Harvey Senior Journalist: Holly Patrick Associate Editor: Sally Trelford Designers: Claire Gates, Samantha Dilley, Louisa Horton ADVERTISING & PRODUCTION Client Services Manager: Amanda Ludman Client Services Executive: Eloise Millen Group Commercial Director UK: Ross Barker Account Directors: Charlotte Bliss, Martin Balmer, Connie Magner, Brett Dempsey Data & Client Services Executive: Johan Skogqvist NORTHSTAR MEETINGS GROUP UK Managing Director UK: David Chapple Editorial Director: James Lancaster Group Marketing Director: Rochelle Jayawardena Portfolio Marketing Manager: Alex Softley Senior Circulation Executive: Nick Nunhofer
Rethink, reduce, recycle, reuse 32 Buyer quickre
Trang Chu Minh on making bold changes
40 Inside incentives
The changing face of reward and recognition
44 Case study:
British Travel Awards Are digital events a sustainable alternative?
Digital Manager: Stacy Taylor Head of Events: Emma Gordon
48 Case study:
Images: © 123RF
British Thoracic Society Pushing through the pandemic
The publishers cannot accept responsibility for errors or omissions, although the utmost care is taken that information contained is accurate and up-to-date. Published by: Northstar Meetings Group, The Old Stables, Pippingford Park, Millbrook Hill, Nutley, TN22 3HW
51 The social impact Lisa Sweeting explores social sustainability 63 What it means to be green A tour of the UK & Ireland’s green venues
Plus 69 Melbourne 72 Malaysia 76 Milan
E-Mail: sales@ntmllc.com Website: mitmagazine.co.uk Tel: +44 (0) 1342 306700
ISSN 0953-2803 © Northstar Meetings Group
mitmagazine.co.uk MAY 2021 3
Made with FlippingBook - Online Brochure Maker