Advantage Magazine | April 2024

BUSINESS OUTLOOK SURVEY RESULTS

Feature

Looking Back

SUMMARY Similar to 2021 and 2022, a majority of sales from reporting firms were to customers within Rochester and Minnesota. While most experienced stable or increasing sales last year, a third of firms experienced declining sales for 2023. Top concerns shared by respondents included access to capital and supply chain distruptions.

CHANGE IN SALES 2023

35%

33%

30%

25%

24%

22%

20%

15%

11%

11%

10%

5%

0%

Decreased more than 25%

Decreased 5- 25%

Mostly unchanged

Increased 5-25%

Increased more than 25%

2022 RESPONSE 2021 RESPONSE

10%

18%

24%

33% 15%

13%

16%

17%

34% 20%

APRIL 2024 — ROCHESTER AREA CHAMBER OF COMMERCE ADVANTAGE MAGAZINE | 15

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