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takes the guess work out of strength training, including gamifying the workout to help the user maintain correct repetition tempo.” The RAC’s main priority in the fitness department is to help our members reach their goals safely and effectively. As such, the RAC team consistently strives to offer more variety of classes, specialized training options, and quicker, more efficient ways to get workouts in no matter how busy someone may be. “By keeping these goals in sight, we can help you reach your goals too,” Boring says. Embracing Challenges Although the RAC provided ongoing programming for members during the pandemic, the health and fitness industry was hit hard with the restrictions and shutdowns resulting from the pandemic. As Frueh points out, approximately one in four gyms, boutiques, and health clubs did not survive, and that number could go higher. “At one point during the pandemic, we lost over half our members. The good news is that we are rebounding quickly,” Frueh says. “One of the benefits of the last two years is that more people have realized the importance of getting healthy though proper nutrition and exercise. The communal aspect of the RAC, coupled with the activities we offer play a large role in improving mental health while reducing the risk of lifestyle diseases.” To further the member experience, Remick and Frueh are continually involved in club industry roundtables and members of the RAC’s management team attend annual education and industry shows to remain on the front edge of fitness and wellness. “We are always looking for new ideas for the RAC. For over eight years, I have been wanting equipment than can offer our members what our new EGYM equipment does, but we waited to find the right equipment and combination before investing in the equipment for the RAC,” Remick says. “We are constantly looking for ways to
improve our members opportunities, efficiency, and experience.”
As a multipurpose club, the RAC includes things for all members from tennis to swimming to group classes and their new futuristic EGYM.
Advantage Magazine | 7
April 2022
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