About
How my expertise will optimize your seller experience
Testimonials
"Isabelle is fantastic - the hardest working real estate agent in the West. I would recommend her a hundred times, and probably almost have!"
Evans Hankey / Apple
My experience buying and selling in SF with Isabelle was amazing from start to finish. Besides her professionalism, responsiveness, and great communication skills, what really stood out to me was her extensive knowledge of the San Francisco market and amazing reputation in the Realtor community.
Carmen Savadians / Gap Inc.
Testimonials
"Isabelle was insightful, responsive and clearly understands the market. It was so helpful to be educated and asked the right questions, without ever feeling insulted or pushed in any way. It was a great experience."
Dan Cousins / Kaiser Permanente
"Isabelle is the absolute BEST! She’s one of the most highly competent agents we’ve had the privilege of working with. She has a relentless vigor to meet her clients goals, whilst setting realistic expectations. She treats every project with the same care and personal attention. She is an absolute pleasure to work with."
Stefan Williams / Snowflake
Featured Listing
479 28th Street
$5,994,000 7 Bed 6.5 Bath
About
Featured Listing
714 Rhode Island St.
$3,695,000 4 Bed 4.5 Bath 1 PKG
Potrero Hill
Representing Your Home
How I'll seamlessly manage every facet of your sale
Your Marketing Plan Your property deserves an advertising strategy as unique as it is. Employing print, digital, and social channels, here’s how we’ll effectively reach your prospective buyer base.
Type
Description
Notes
Photoshoot
Interior, exterior & drone
High-end photoshoot to build a complete multi-platform marketing campaign
Brochures
Printed material high in pictures that showcase your property and its key features
Digital
Website
Professional property website including photos, neighborhood pictures, video, 3D floorplan, map and showing schedule
Digital
Video & 3D Floorpan
High-resolution and 3D Matterport tour for a close to live experience from the comfort of your home
Social
TAN & Coming Soon
Building interest and getting the word out to all the keys players in the industry by harnessing our sphere of influence and local real estate groups Aggressive outreach with targeted ads to well qualified buyers including employees working for tech & biotech companies
Social
FB, Instagram & Linkedin
Representing Your Home
Maximize the value of your home with Compass Concierge Compass Concierge is the hassle-free way to sell your home faster and for a higher price.
From staging to renovation, our exclusive Concierge program transforms your home with zero upfront costs and no interest. By investing in your home’s potential, we aim to provide a swifter, more profitable sale.
↓ AFTER / BEFORE ↑
Key services include:
Fresh paint Strategic staging Updated HVAC Updated plumbing Cosmetic renovations Decluttering Landscaping improvements
Custom closets Moving support Storage support Roofing repair Upgraded electric Structural fencing
Representing Your Home | Marketing Your Property
“Compass Concierge was a true gift. Suddenly I had the finances to get my home of 18 years ready to sell, with no upfront cost to me. It ought to be called the ‘Concierge stress relief program.’ It exceeded all my expectations of the home-selling process.”
Jo Ann, Seller | San Francisco Bay Area
$200k above list price
4 days on the market
↑ BEFORE / AFTER ↓
How it Works 01 We will work together to decide which home improvement services can increase your home’s value the most and set an estimated budget for the work. 03 Once the transformation is complete, your home will go on the market.
02 Once approved, I will be by your side as you engage vendors and commission work.
04 You’ll begin repayment for the services rendered when your home sells, your listing agreement terminates, or 12 months pass from your Concierge date.
Learn more at compass.com/concierge (terms and conditions apply)
Representing Your Home | Marketing Your Property
Pre-Marketing Your Home Drive buyer interest and buzz with Compass Coming Soon, which affords prospective buyers a glimpse of your home before it officially comes on the market.
Create Early Demand
Drive Buyer and Seller Excitement
Get More Exposure
Listing your property first on Compass Coming Soon can build anticipation among potential buyers, drive up its value, and shorten the sales timeline.
By creating visibility for your home early on, you can start engaging your network. 2.4x more potential buyers will attend the open house of a Compass Coming Soon listing.
Tap into our Google search advertising to build momentum. We reach prospective buyers precisely when they're searching to help maximize traffic.
Compass is a licensed real estate broker. All material herein is for informational purposes only, was compiled from sources deemed reliable but is subject to errors and omissions. Compass makes no representation or guarantee that Coming Soons are available in your region, or that its use will result in the benefits described herein. This is not intended to solicit property already listed. Equal Housing Opportunity.
Representing Your Home | Marketing Your Property
Photography Proponents of powerful imagery, Compass invests in visuals editors, creative producers, and the industry's most respected photographers to capture your home's finest selling points.
Our photographers' work has appeared in such publications as:
Representing Your Home | Marketing Your Property
Sourcing Your Buyer
The next owner of your home could be searching for properties anywhere. That’s why I’ll pair predictive data with a multifaceted marketing plan — to ensure your listing is seen by each and every prospect.
Buyers who found their home online 51%
Buyers who found their home by working with a dedicated buyer's agent 30% Buyers who found their home via signage, networking, print ads, or other method 19%
Source: National Asssociation of Realtors, 2018
Representing Your Home | Marketing Your Property
Networking Capabilities Aided by state-of-the-art Compass technology, I'm strategically connected to the market's entire brokerage community.
Unprecedented reach
Using the Network tool, I can analyze your property across 350+ parameters to determine similar sold listings, identify the right brokers, and correspond with ideal prospective buyers through a series of email campaigns and targeted outreach.
Representing Your Home | Marketing Your Property
Open House Events There's no better way for buyers to experience a home's merits than in person. Our seamless, well-conceived open houses invite them to truly connect with the space.
45%
The percentage of buyers who attend open houses over the course of their search process
Representing Your Home | Marketing Your Property
Print Materials Every single Compass marketing piece — from multipage brochures to custom mailers to open house handouts — creates a cohesive story around your property and elevates. it to luxury status.
Formats
Postcards
Notecards
Bi-folds
Mailing Brochures
Tri-folds
Gate-folds
Representing Your Home | Marketing Your Property
Intelligent Digital Marketing We can promote your listing on platforms like Facebook and Instagram, using data and industry experience to showcase your property to the right people at the right time.
We find the most likely buyers for your property using exclusive data.
Precise targeting
We perform continuous testing to deliver the most successful ads.
Optimized performance
We track and measure the results of every campaign for continued optimization.
In-Depth Analytics
Why paid advertising matters
Reaches passive buyers Drives more private tour requests Brings more open house visitors Accelerates the transaction timeline Improves chances of competing offers Can drive a higher purchase price
Representing Your Home | Marketing Your Property
Digital Presence At the forefront of modern marketing, Compass takes a multi-pronged approach to the digital promotion of your property.
1.9M+
800+
Average monthly page views on Compass.com, where your property's critical selling points are presented via an intuitive, searchable platform
Partner websites to which your listing is automatically syndicated for maximum digital coverage
Representing Your Home | Marketing Your Property
Social Media We engage brokers and buyers every day across five dynamic platforms. With this suite of promotional opportunities, your home will be spotlighted in a real-time, relatable, and quantifiable way.
7M+ Instagram impressions in 2018 2M+ Views on Compass YouTube channel 160K+ Our following across all social media platforms
Unmatched Resources
Strategic Audiences
Dynamic Storytelling
Supported by a dedicated, in-house social media team, I'm able to stay on the leading edge of social media strategy.
I have access to an exclusive list of social media stars, putting your home in front of their influential followers.
With listing promotion accounting for 75% of our company's social content, we highlight our exclusives with a mix of interior images, press mentions, listing videos, and client features.
Representing Your Home | Marketing Your Property
How will I monitor the market? Called the Pinterest of real estate, Collections allows us to track the local landscape for the duration of your sale in a centralized, visual space.
Collections
Together, we can keep a close eye on homes similar to yours, keeping tabs on the competition in order to make strategic decisions based on price and status updates.
Representing Your Home | Seller Communication
Discovering Compass
How we’re building the first modern real estate platform
The Compass Advantage Compass takes a tech-driven, personalized approach, combining a collaborative agent community, in-house creative agency, and the industry’s most tenured leadership team.
Our leaders hail from the world's most innovative companies:
Our rank as the nation’s largest independent brokerage #1 Our company valuation, with $1.5B in financing raised $6.4B
Average monthly page views on Compass.com 1.9M+
Transactions closed across the country in 2019 100K+
Discovering Compass
A Nationwide Network Since our launch in 2012, we’ve been simplifying the real estate process one community at a time. Today, we have more than 300 offices extending from coast to coast.
Compass agents nationwide 15k+
130+
Compass cities
300+
Total sales volume in 2019 $88B+
Compass offices
Discovering Compass
National Rank In just six years, Compass has swiftly ascended to become the nation's #3 brokerage by volume and the the #1 largest independently owned brokerage.*
#1 Largest Independent real estate brokerage*
#3 Real estate brokerage in the nation
*Compass 2019 sales volume is reflective of partnership with Pacific Union and Alain Pinel. Source: REAL Trends 2019
Discovering Compass
Our Market Share
As the #2 brokerage in the region, Compass is proud of our local footprint and the relationships we’ve formed in the San Francisco community.
Discovering Compass
Our Regional Success A look back at how we've transformed the market.
2012
2014
2017
October Ori Allon and Robert Reffkin found Compass
July
June Our flagship Beach Street office opens
June
Close $42M Series B round of financing
Ranked the #1 office in single-family home sales in SF in our first year
Compass becomes the #1 luxury brokerage in SF with the highest market share in Districts 5 and 7 and 60% of all sales over $20M sold by Compass agents
October
2015
November
Sold 755+ homes
Bay Area presence expands to the East and North and South Bay
Close on $8M seed round
Ranks in the top five SF brokerages by market share
February
Rebrand from Urban Compass to Compass
June
Reaches $1.5B in sales volume
2013
November
Compass & Paragon merge to form the largest residential brokerage in the Bay
Raise $100M in Series E round with participation from Fidelity Investments, IVP, and Wellington
May
September
Marks 54% agent growth since launch
Publicly launch as Urban Compass
Close $60M Series C
Area with 550+ agents and 15 offices
2018
September
2016
August
December
February
Close $25M Series A round of financing
Compass acquires Pacific Union
Raise $450M as part of Series
August Close $90M Series D with a reported valuation of more than $1 billion
Compass opens their Market Street office
E round with participation of SoftBank Vision Fund
2019
April
Compass opens their Danville office
March Compass acquires Alain Pinel Realtors
September
Compass launches in San Francisco
Discovering Compass
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